Top 6 Quotes & Sayings by Christopher Locke

Explore popular quotes and sayings by an American blogger Christopher Locke.
Last updated on September 18, 2024.
Christopher Locke

Christopher Locke was an American business analyst, consultant, journalist, author and speaker. He is known as a coauthor of The Cluetrain Manifesto, and author of two other books: Gonzo Marketing: Winning Through Worst Practices, and The Bombast Transcripts: Rants and Screeds of RageBoy. In a Financial Times Group survey from 2001, Locke was named as one of the fifty leading business thinkers in the world.

People finally have permission to be human in the context of their work. That's the real Internet story.
It's still a lean back, enjoy or a lean forward, be involved, enjoy medium. It's real engagement, real emotion.
Best practices usually aren't. — © Christopher Locke
Best practices usually aren't.
WE DIE. You will never hear those words spoken in a television ad. Yet this central fact of human existence colors our world and how we perceive ourselves within it.
TV has the longest recall. You remember what you've seen for longer; it has engagement and emotion. It's the most talked about.
Life is too short because we die.
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