University is sheltered from the business world and they think they should not have any connection with the businesses because maybe the business is dirty or not very good.
If you look at the population of the world you have roughly 15% that will always be resisting advertising. Fifteen percent of something which has not yet been reached.
Young people are in despair. They want a job, a real job, and we as society are guilty of not offering it.
When you are a startup you need to hire very fast, and sometimes you have to restructure very fast.
I think the conventional wisdom is vastly true. There will be a huge growth in mobile, and this is something we are witnessing every day.
The reason why Nokia has been built in Finland is simply because Finland was very far behind in terms of infrastructure, so it was relatively easy to implement new technology.
Programmatic is a great thing. Let's be clear there's a zillion websites. It's extremely difficult to address messages.
In Africa it's difficult to carry the money, it's difficult to have a banking system with tellers, with distribution of cash. So they are using their mobile phones.
I take around 60 trips a year for business so I can't say that I enjoy the act of travelling itself. I wish I could be transported to my destination without having to go on the journey to get there.
I understand that people can start to say stop it, let me have a break and look at my emails without having an ad pop up.
I have always been obsessed by the company and making sure that the company is the most contemporary, the most modern of all the players, and delivering the most accurate service for our client.
There are a lot of robots who can open clicks. And they can click instead of human beings and this is damaging the confidence and the trust that the client has on programmatic.
Legacy doesn't mean a lot because once you have left, even if you are one of the biggest individual shareholders it only means [a small amount of influence]. But it's something I'm very pleased about.
We have to become more digitized and based on data, but ideas and passion will last forever.
We have to keep transforming ourselves to stay relevant for the future.
We all say data is the next white oil. [Owning the oil field is not as important as owning the refinery because what will make the big money is in refining the oil. Same goes with data, and making sure you extract the real value out of the data.]
We share a culture focused on our clients.
Camera but no selfies, which represent selfishness and egotism. Social media? Again: not really me.
Sometimes you believe that you are targeting a 25-35-year-old young woman and you see that there is a crowd of 78-year-old people who are coming to buy some underwear, so it's not exactly the same kind of underwear that you have to sell.
I have never thought of legacy or what I want to achieve.