Top 2 Quotes & Sayings by Joel Makower

Explore popular quotes and sayings by an American writer Joel Makower.
Last updated on November 25, 2024.
Joel Makower

Joel Makower is an American entrepreneur, writer and strategist on sustainable business, clean technology, and green marketing. His work has focused on three principal topics: how companies of all sizes and sectors are integrating environmental thinking into their operations in a way that produces business value; the creation of new companies and markets for clean energy, clean water, and advanced materials; and the strategies and tactics that companies use in order to communicate and market their environmental efforts and leadership, especially to consumers.

From a business perspective, the question related to cities and sustainability is clear and compelling: can you have a healthy company in an unhealthy city? Arguably, no. Companies need healthy cities to provide reliable infrastructure, an educated and vital workforce, a vibrant economy, and a safe and secure environment to survive and thrive. Business executives have a lot to learn from cities, and a lot to contribute, and this book shows the way, chronicling the successes and the lessons learned about what it takes to make a city healthy, in every sense of the word.
While it's good that we maintain high standards for companies seeking to claim environmental leadership, I can't help but ponder the hypocrisy of it all: how much more we expect of companies than of ourselves.
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