A Quote by Chad Hurley

When you limit the length of the video to something under two minutes, it gives everyday people an opportunity to make something entertaining. It's harder to tell a story or create an entertaining piece of content that is based around the time slot model, television shows being 22 minutes long.
One thing I always loved about vinyl was the length of a side, around 20 or 22 minutes. That's the perfect length of an attention span for listening time, you know? You could listen and give it all your attention. Put on something that's 70 minutes, and nobody's sticking around past the first 20 or 30 minutes.
The last great unknown, in terms of physiological training, is the optimum length of a piece. Is three minutes enough? Is ten minutes too much? No one knows. Perhaps someday the question will be answered-we'll find out that thirteen minutes is the perfect length for a training piece when preparing for a 2000 meter race. Until then, coaches will continue exploring the whole scale, up and down, from thirty seconds to sixty minutes and more, in hopes of capturing the optimum time.
Acting is a bit like being an athlete. You spend all your time getting ready to do something for two minutes. All the things that made my career in the movies happen took two or three minutes, which is the time that it takes for a 'take'. In that time, something happens. That's what people know you for, just like someone running the hundred metres.
I started putting together long-form projects, say, 22 minutes for a sitcom and 42 minutes or something like that for an hour-long show. I didn't feel like it was groundbreaking, nor would anyone think it was groundbreaking now, but at the time, people reacted like it was.
In video you are starting with nothing but a black screen. There's no game there. With pinball you at least start with that basic concept, but not with video. The challenge of going from no game to something today is only different because you have to create something so damn fun people will pay $1.00 every two minutes to play it.
I like to be around entertaining people. Even if they're bored, and you're in a convalescent home, there's something entertaining about that, in a way.
I knew I could always work harder and be better and show I'm more prepared. I had a whole science to, like, how you have to arrive 17 minutes early to something. If you're 20 minutes early, that means you're too eager, but 17 minutes gives you time to, like, settle, sign in, use the ladies' room, have some water, and get comfortable.
Be more attentive to what successful people have to say about all the opportunity around you. Anything important - which takes only two minutes to point out - will exceed most people's attention span by at least a minute and a half. Learn to pay attention for two minutes at a time - and you will see more opportunity than you know what to do with.
I like to entertain in all aspects. When you're with somebody and you're out, you want to be entertained. I like to be around entertaining people. Even if they're bored, and you're in a convalescent home, there's something entertaining about that, in a way.
[It] is not that television is entertaining but that it has made entertainment itself the natural format for the representation of all experience. […] The problem is not that television presents us with entertaining subject matter but that all subject matter is presented as entertaining. (87)
Every video I make, I want to make sure that it's doing something entertaining or hopefully inspiring or maybe teaching somebody something or sharing my mistakes so that they can learn from them or anything that will make a positive impact in the world.
I never dreamed about being on a hit television series. I've never really related my dreams to that specific of a work goal. I was always enjoying the moment. Acting, writing, looking for roles and getting involved with people and trying to create something that would be entertaining to people. With "E.R." we were all very lucky to get this combination of people together in the right story in the right way to take it to the level it has reached.
The span of three or four minutes is pretty insignificant in the scheme of things. People lose hundreds of minutes everyday, squandering them on trivial things. But sometimes in those fragments of time, something can happen you'll remember the rest of your life.
I know how to sell a brand and create excitement around something, and so when you combine those two together -entertaining and marketing - it's like things start to go crazy.
If I play two minutes, three minutes, 20 minutes, it don't matter to me. As long as we win.
A man making the confession of any creed worth ten minutes' intelligent talk, is always a man who gains something and gives up something. So long as he does both he can create: for he is making an outline and a shape.
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