A Quote by Chris Penn

The next evolution of content marketing is not more content; it's better distribution.

Chris Penn

Quote Topics

Better Content Content Marketing Distribution Evolution Marketing More Next

Quote Author

Chris Penn
American - Actor
October 10, 1965 - January 24, 2006

The value of content seems to get higher as the number of distribution pipes increases. The more distribution companies that want to be the top choice of consumers, the more they will pay for the content.

Wyc Grousbeck

The goal of content marketing is to create content that people actually want to read/view. If you're being blatantly promotional, there's a good chance your content marketing efforts are falling flat.

John Rampton

If you look at the big entertainment industry and their pursuit of the bottom line profits in exchange for producing content and distributing that content and marketing that content to inappropriate audiences, that's a problem for me.

Rick Santorum

Digital piracy needs to be addressed. Without content protection, investment in content can't be supported. We need secure distribution. If you (telecommunications equipment and software makers) help us, we will make it easier for you to distribute our content.

Bob Iger

We saw simply distribution was changing, content, premium content, premium stars; we're going to be able to do more in the world as it evolves.

Patrick Whitesell

I believe that the brain has evolved over millions of years to be responsive to different kinds of content in the world. Language content, musical content, spatial content, numerical content, etc.

Howard Gardner

Content marketing needs to be at the heart of your SEO efforts. It has always been that way, but is even more so now because Google is so much more effective at understanding the context of content and how it is shared, etc.

Chris Bennett

If we continue to treat content as an extra to information architecture, to content management or to anything else, we miss a bright opportunity to influence users. Content is not a nice-to-have extra. Content is a star of the user experience show. Let’s make content shine.

Colleen Jones

Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.

Michael Brenner

Content films necessary don't go by the content, they go by the emotions. Content films are about content whether you want to portray the content or sell it through humour, through seriousness, is a choice of the filmmaker.

Kay Kay Menon

New York's niche is content, and content is becoming more valuable. Just think about what is more valuable: MTV or the cable system that you use to get MTV? Howard Stern or the radio station you use to listen to him? Ultimately, technology becomes a commodity, and content - real, true branded content - becomes more valuable.

Fred Wilson

The question now is can better content be driven solely by more money. I have learned in 26 years that only money cannot give you best content.

Subhash Chandra

We tend to think of Steam as tools for content developers and tools for producers. We're just always thinking: how do we want to make content developers' lives better and users' lives a lot better? With Big Picture Mode, we're trying to answer the question: 'How can we maximize a content developers' investment?'

Gabe Newell

Being a YouTuber, I agree that YouTube's content is much more superior than TikTok. If people say TikTok has cringe content, YouTube also does. But content is subjective.