A Quote by Dan Schulman
We take the privacy of our consumers' information as one of the most trusted things that people look to Paypal for, because when it comes to financial services, the single most important brand attribute you can have is trust.
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The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could spread their message through traditional marketing, consumers now seek an enduring emotional connection with the companies they patronize. The foundation of that connection is the most important characteristic of building a world-class brand: trust. Trust with your people and trust with your customers.
People often ask, "What is the single most important environmental population problem facing the world today?" A flip answer would be, "The single most important problem is our misguided focus on identifying the single most important problem!
A person's credit report is one of the most important tools consumers can use to maintain their financial security and credit rating, but for so long many did not know how to obtain one, or what to do with the information it provided.
When you build your own brand, people will still return your phone calls regardless of the call letters or where you actually work, because they now know you and they trust you in what you have to say and what you're doing. That, to me, is the most important aspect when it comes to building your brand.
As a general rule, US-based multinationals should not be trusted until they prove otherwise. This is sad, because they have the capability to provide the best and most trusted services in the world if they actually desire to do so.
The five most important words a leader can speak are - 'I am proud of you'
The four most important are - 'What is your opinion?'
The three most important are - 'If you please'
The two most important are - 'Thank You'
And the most important single word of all is - 'You'
Consumers fall in love with a brand and it's important for a brand to develop and stretch itself to provide for their consumers. I don't suspect that a customer will walk into a store to buy a pair of jeans and end up buying a sofa, but it's about providing loyal consumers with a choice to create a lifestyle.
The most important thing I think teachers can do for young people is to make them inquiring, is to ensure that they know how to gather information, that they check information and they take their information from a multiplicity of sources.
Good character is the single most important attribute of a successful and worthy life.
Financial services have always been about trust. Perhaps the biggest barrier to entry has been getting new customers to trust an unknown brand or service, and that's particularly true with digital disruptors who lack a physical presence on the local high street.
Software is eating the financial services industry. We have a large addressable market for PayPal to play in.
Financial inclusion matters not only because it promotes growth, but because it helps ensure prosperity is widely shared. Access to financial services plays a critical role in lifting people out of poverty, in empowering women, and in helping governments deliver services to their people.
What should a brand leader advertise?Brand leadership, of course. Leadership is the single most important motivating factor in consumer behavior.
I feel the Godrej brand has generally come to signify trust to most consumers. 400 million Indians use one or the other Godrej product on a daily basis, and they have come to accept it. We will, thus, continue positioning Godrej strongly on the trust platform.
Providing great schooling is the single most important thing we can do to help any child from a disadvantaged background succeed. It's also the single most important thing we can do to boost the long-term productivity of our economy.
I support safeguarding users' personally identifiable information and sensitive data like health or financial records. I also believe the government has a responsibility to punish deceptive and unfair practices that defy reasonable expectations about consumers' privacy.
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