A Quote by Dwayne Johnson
Why being involved in social media has had such a tremendous impact on me, is deeply connecting me with fans in ways that I never had before. I was connected with fans and I always appreciated the relationship I had with fans, but, through social media, it allowed a deeper connection.
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Social media has allowed fans and celebrities to really engage and have an organic interaction with each other. Ever since I've had the opportunity to use social media, all the way back to the days of chat rooms, I found I was able to really understand what the fans wanted, communicate with them, and share my lifestyle.
Connecting with your fans in that way is just the coolest thing, because I am very fortunate that my fans let me be very open on my social media - never really judge me for that or anything.
Social media and digital media will help us develop new fans and connect with our existing fans. It is an area we had to have our entire fingerprints on.
I have had fans make me the big picture collages of the photo books; I have had fans send me birthday cakes... sing to me on my voicemail. I have had fans flash me. I have had older fans give me their bras and underwear onstage.
For some reason, the fans got behind me, and I don't know exactly why that is. I wasn't supposed to main event WrestleMania XXX, but the fans were so vocal about it that the fans had no choice but to put me in the match. I've had a lot of lucky breaks.
As far as social media and all that, I understand connecting with fans on a different level, but I don't feel the need to open myself up to the opinion of everybody in the world with a phone or computer. I just don't get that, being connected to everybody on such a superficial level like that. It's not really for me.
We always say we are a brand for our fans because through social media we're so lucky to see what people are asking us for, what they're looking for, and so we really design what we like but also take our fans in mind.
My social media world is detached from my friendship world. I'll have friends in real life that I don't follow on social media, because I don't really look at social media as the way of connecting to friends. For me, social media is like a business tool.
Social media has created an awesome platform not only for the fans to be able to communicate directly with the artist, but for new artists to have a platform to share music. As far as me, I love it because it allows the fans to connect with me.
I do love the social-media aspect of working records nowadays. You can do a video and put it up on social media, and people check you out who would never check you out before. I think it's much cooler that you can just get the product right to the fans.
Connecting with my fans in India, whether at shows or via social media, has always shown me how special the passion in the country is. The passion is not just for music, but for life as well. It's magical.
I'm very active on social media and see the huge impact it has on engaging with fans and being able to have a voice.
In 1998, there was no social media. People were barely on the Internet. So I had no input from fans at all. Zero.
I feel like in NASCAR, there's not many personalities that take up social media. Most of the time, it's just the media person doing it for them, and you don't get that connection with the fans when you do that.
It doesn't matter if it's social media or radio media or television media - it's all media, and it's all marketing. It's about understanding where your fans are. And when you have infiltrated them, and they're satisfied, and there's demand, how do you grow it from there?
At the time when I was at the peak of my career in Bollywood, we never had social media to give us a direct sense of our popularity, the excitement among fans and their appreciation.
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