A Quote by Edgar Bronfman, Jr.
If you look at the market cap increase in Apple since it created the iPod versus what's happened to the music industry, you have to say Apple got the better part of that deal.
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With the iPod - Apple's first successful stab at market dominance - Apple had begun with a high price but quickly dropped it.
I took my iPod to the Apple store here in Manhattan and asked them to replace the battery. And they explained to me that Apple does not offer a service to replace the battery in the iPod, and my best bet was to buy a new iPod.
Stay the course and keep building an integrated Apple ecosystem of iPhone + iPod + iMac + iTunes + App Store + Apple TV. No one has yet demonstrated they understand how to create an 'experience-based ecosystem' as well as Apple.
We'll get a chance to go through this [Apple versus Microsoft debate] again in phones and music players. There's no chance that the iPhone is going to get any significant market share. No chance. It's a $500 subsidized item. They may make a lot of money. But if you actually take a look at the 1.3 billion phones that get sold, I'd prefer to have our software in 60% or 70% or 80% of them, than I would to have 2% or 3%, which is what Apple might get.
Steve Jobs came back to Apple in 1997 - the iPod came out 4 years later. 3 years after that is the first time his market cap grew. It took 7 years.
Right after the keynote in which Steve Jobs introduced the iPod Shuffle, I went backstage with one question in mind: What makes an iPod an iPod? By then - January 11, 2005 - I had staked my own claim to iPod expertise, having written a 'Newsweek' cover story about Apple's transformational music player, and I was writing a book on it.
But Apple really beats to a different drummer. I used to say that Apple should be the Sony of this business, but in reality, I think Apple should be the Apple of this business.
I love Apple Music. I helped build Apple Music. It will always be a very, very big part of my life and part of the journey.
It's not about charisma and personality, it's about results and products and those very bedrock things that are why people at Apple and outside of Apple are getting more excited about the company and what Apple stands for and what its potential is to contribute to the industry.
Apple's iPod success led them to believe an even bigger breakthrough was possible with the iPhone. In some respects, the iPhone hype overwhelmed even Apple.
Apple has a passion to deliver the most amazing, innovative - and, in fact, I got criticized because in "Win," there are at least 10 references to what Steve Jobs has done, and Apple's done, in that my editor said it's too much. But Apple is a passionate company.
It might take some here and there, but Apple's market share in the global computer business has really shrunk pretty far, and where they've been making success recently is not in the computer business but in the iPod music business.
You know, I've got a plan that could rescue Apple. I can't say any more than that it's the perfect product and the perfect strategy for Apple. But nobody there will listen to me.
Apple was very important in terms of disrupting the music business and remaking the television business. They made it harder for people to make money on the things that they produce. In news, they've created Apple News, and they've tried to steer people towards information.
I've been looking at the iPod- the Apple iPod. One of the interesting things about the iPod, one of the things that people love most about it is not the technology; it's the box it comes in.
I've been looking at the iPod- the Apple iPod. One of the interesting things about the iPod, one of the things that people love most about it is not the technology; it's the box it comes in
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