A Quote by Glenn Kelman
I think the company that has the clearest set of values is Amazon. That company knows what it is. It may be that it's not your cup of tea, but every single person at that company knows what the Amazon values are.
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A company doesn't have to compete with Amazon. A company can instead innovate in sectors Amazon doesn't presently care about.
Once your company grows past a certain point, upholding values becomes more and more difficult. This is where companies get into trouble. Thus, it's absolutely critical to take your company values seriously and practice it every day.
Brands' products should be the manifestation of a company's values. Those values should be the subject of all sorts of wonderful stories that comprise your company's narrative.
For a startup to overcome obstacles and succeed, it must foster limitless thinking. By hiring students into their first career job, you get to set their framework for how a company functions and instill them with your values for your company's culture.
Almost no one wants to admit the genius of Jeff Bezos and Amazon. Apparently, many have failed to see that Amazon has become the world's biggest retail company.
Be transparent about company values and adhere to them as your company grows.
Most good founders that I know at any given time have a set of small overarching goals for the company that everybody in the company knows.
Thinking about Amazon's restraints - the company has never tried to introduce a social network or an email service, for example - you can understand something about the future Amazon seems to envision: A time when no screen is needed at all, just your voice.
In 1972, Texaco Oil Company, in partnership with PetroEcuador, the state-run oil company of Ecuador, began to drill for oil in the jungles of the Ecuadorian Amazon.
I've drunk Amazon's free Diet Coke. Nothing makes more sense to me than a company trying to make bookselling into a profitable business. I'm not anti-Amazon, and I'm not pro-publishers either. I'm pro-books.
Your personal core values define who you are, and a company's core values ultimately define the company's character and brand. For individuals, character is destiny. For organizations, culture is destiny.
As China's retailing champion, Alibaba makes Amazon look like a company that carefully picks its spots. Sure, Amazon does e-tailing. So does Alibaba.
The easier question might be, 'What isn't Alibaba?' The company is only 15 years old, but it has gotten so big over that timeframe that it basically touches every single part of the Chinese economy. I think the simplest comparison to draw is that it is like eBay and Amazon combined.
Booksellers are tied to publishing - they need conventional publishing models to continue - but for those companies, that's not the case. Amazon is an infrastructure company; Apple sells hardware; Google is really an advertising company. You can't afford as a publisher to have those companies control your route to market.
Values can set a company apart from the competition by clarifying its identity and serving as a rallying point for employees. But coming up with strong values - and sticking to them - requires real guts.
Our philosophy is, using internet technology, we can make every company become Amazon.
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