A Quote by Holly Johnson
This hype word bothers me though It always sounds like an accusation, what does it mean, advertising, column inches in the press? Bands themselves are never really responsible for all of that. That is something that happens to you when you sell millions of records.
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The press frequently sneers at the hype devoted to a superstar, but the press itself is responsible for all the hype.
I don't sell millions of records. As a matter of fact, I'm not even interested in selling millions of records. I enjoy MCing. I make a decent amount of money. I can feed my kids. I keep a roof over my head. I don't have to sell a million records to maintain my lifestyle.
People are always asking me what my lyrics mean. Does it mean this, does it mean that, that's all anybody wants to know. F**k them, darling. I say what any decent poet would say if you dared ask him to analyze his work: If you see it, dear, then it's there. ... I think my melodies are superior to my lyrics. ... I was never too keen on the British music press. They've called us a supermarket hype, and they used to suggest that we didn't write our own songs.
I'd always wanted to work in the studio and experiment with sounds. Things that I'm really influenced by and that I love are like The Beatles and Radiohead, and all those records by bands whose music is really involved.
Like a lot of the newer bands, like the more poppy kinda bands, although they make really good records and they produce them really great and everything, they don't really deliver onstage. And I think that's where like the heavier bands kinda score.
Though I am not always responsible for what happens to me, I am responsible for how I handle what happens to me.
You know, punk bands now sell with one record - their first or second record - sell 10 times the amount of records than the Ramones did throughout their career with 20-something records. That's why I go over to Johnny Ramone's house and do yard work three times a week, just to absolve some of the guilt.
I like bands that don't necessarily sell the most records.
We[ Papa Roach ]'re always trying to get bigger and bigger. It's weird because I wasn't around when they sold millions of records. Now it's just always about "OK what new people can we get to." We're trying to package up with younger bands like Bring Me the Horizon or Of Mice and Men. Those bands always get talked about, because their demographic is so young. But, actually we are seeing a lot of younger people at shows which is awesome.
Here's something weird, though: I loved Jimi's music so much that I would never perform it for people. Throughout my teens and playing in various bands, I refused to play Hendrix songs. I know that sounds strange, but Jimi's music was so special to me that it was like works of art that shouldn't be touched or altered.
I would love to sell millions of records, but that's never gonna be the case.
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
It is great to have direct, unfiltered, interaction with your fans on Twitter and FaceBook, or whatever. I am not totally convinced that it has revolutionized the sales model. Its not completely apparent to me that it is easier to sell music. Obviously, there is a possibility of smaller bands, having their music listened to, but I am not sure to what degree it actually happens. Just because it can happen, doesn't mean it does.
My aspirations aren't to sell millions of records, but to write really good songs.
Responsible, who wants to be responsible? Whenever something bad happens, it's always, who's responsible for this?
I care about the records I make and I love writing songs and some songs are really dear to me and they mean something. But the memory of making the records and the activities surrounding the records, the people involved in them is actually a bigger thing to me.
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