A Quote by John B. Watson

There are... for us no instincts—we no longer need the term in psychology. Everything we have been in the habit of calling an 'instinct' today is a result largely of training—belonging to man's learned behavior.
I've learned about employee relations; I've learned about following your instinct. One of the biggest mistakes you can follow is not following your instincts, you know? A lot of times your instincts will tell you what to do if you have a good one. Now, if your instincts are terrible, then you ask for advice. But if you have good instincts, you definitely have to follow them, or else you regret them.
Telling us to obey instinct is like telling us to obey 'people.' People say different things: so do instincts. Our instincts are at war... Each instinct, if you listen to it, will claim to be gratified at the expense of the rest.
What distinguishes our species is thought. The cerebral cortex is in a way a liberation. We need no longer be trapped in the genetically inherited behavior patterns of lizards and baboons: territoriality and aggression and dominance hierarchies. We are each of us largely responsible for what gets put in to our brains. For what as adults we wind up caring for and knowing about. No longer at the mercy of the reptile brain we can change ourselves. Think of the possibilities.
Behaviorism proposes to study human behavior according to the methods developed by animal and infant psychology. It seeks to investigate reflexes and instincts, automatisms and unconscious reactions. But it has told us nothing about the reflexes that have built cathedrals, railroads, and fortresses, the instincts that have produced philosophies, poems, and legal systems, the automatisms that have resulted in the growth and decline of empires, the unconscious reactions that are splitting atoms.
Today you may not be familiar with the happiness habit. But like any new behavior, happiness can be learned.
For me it's always about first impressions. I trust my instincts. I love to prepare if it's something that requires training. But I don't like to prepare the psychology too much. I enjoy the psychology of the character but I work better from a first impression.
Psychological studies reveal that 95 percent of everything we feel, think, and achieve is a result of a learned habit!
We don't have that for the most part it is learned behavior and so the first part is we have to understand why people are behaving the way they are. Behavior is a result so we have to understand that before there is a result something is going on in here in the brain.
The need of expansion is as genuine an instinct in man as the need in a plant for the light, or the need in man himself for going upright. The love of liberty is simply the instinct in man for expansion.
In the developed world, hundreds of millions of us now face the bizarre problem of surfeit. Yet our brains, instincts, and socialized behavior are still geared to an environment of lack. The result? Overwhelm - on an unprecedented scale.
Short-term market and economic prognostication is largely a fool’s errand, we invest according to a strategy that makes the need to rely on short-term market or economic assessments largely irrelevant.
It was hard to become an astronaut. Not anywhere near as much physical training as people imagine, but a lot of mental training, a lot of learning. You have to learn everything there is to know about the Space Shuttle and everything you are going to be doing, and everything you need to know if something goes wrong, and then once you have learned it all, you have to practice, practice, practice, practice, practice, practice, practice until everything is second nature, so it's a very, very difficult training, and it takes years.
If I were to prescribe one process in the training of men which is fundamental to success in any direction, it would be thoroughgoing training in the habit of accurate observation. It is a habit which every one of us should be seeking ever more to perfect.
Food and sex have been bound together for a long time. I guess this is due to the intimate connection between the two most powerful instincts that predominate in life: the instinct to survive and the instinct to multiply. Nourishment and sex give us a great sense of pleasure. Having the wisdom to satisfy both desires—for food and sex—is the art of living well. I truly believe that this wisdom lies within us all.
In every human being one or the other of these two instincts is predominant: the active or positive instinct to offer hospitality, the negative or passive instinct to accept it. And either of these instincts is so significant of character that one might as well say that mankind is divisible into two great classes: hosts and guests.
Almost everything we'll ever do in life that is really powerful, that really produces a result in our lives, that quantum-leaps us to a new level . . . requires us to do something uncomfortable. It takes risks to achieve. It's often scary. It requires something you didn't know before or a skill you didn't have before. But in the end, it's worth it. As former Congressman Ed Forman says, 'Winners are those people who make a habit of doing things losers are uncomfortable doing.' Make today your day to start that uncomfortable new habit.
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