A Quote by Kevin Plank

The best merchants in the world aren't the ones predicting what's cool next; we're the ones dictating what's cool next. — © Kevin Plank
The best merchants in the world aren't the ones predicting what's cool next; we're the ones dictating what's cool next.
We live in the Age of the Next New Thing; we're assaulted day and night by tastemakers telling us what the next hit will be, the next style, the next cool.
Cool is spent. Cool is empty. Cool is ex post facto. When advertisers and pundits hoard a word, you know it's time to retire from it. To move on. I want to suggest, therefore, that we begin to avoid cool now. Cool is a trick to get you to buy garments made by sweatshop laborers in Third World countries. Cool is the Triumph of the Will. Cool enables you to step over bodies. Cool enables you to look the other way. Cool makes you functional, eager for routine distraction, passive, doped, stupid.
Gettin' jiggy wit it is, like, the next level of cool. It's cool to the eighth power. Some people are fly, some people are kind of hot. But when you are the jiggiest, when you exude jiggy-essence, it's the acme of cool.
Best merchants are the ones who dictate cool, not those who try to predict it!
To understand the difficulty of predicting the next 100 years, we have to appreciate the difficulty that the people of 1900 had in predicting the world of 2000.
When I started at Ricci, I did street wear for very cool, young girls, but the price point was for the fourth floor of Bergdorf Goodman next to Carolina Herrera. My cool girls cannot afford it.
When I started at [Nina] Ricci, I did street wear for very cool, young girls but the price point was for the fourth floor of Bergdorf Goodman next to Carolina Herrera. My cool girls cannot afford it.
There's so many cool things that happen, where you want to kind of sit back and smell the roses and say, 'Wow, this is awesome!' But then you're already thinking a mile ahead about what the next landmark is, what the next goal is.
Observe people with cool eyes, listen to their words with cool ears. Confront feelings with cool emotions, reflect on principles with a cool mind.
Awkwardness gives me great comfort. I've never been cool, but I've felt cool. I've been in the cool place, but I wasn't really cool - I was trying to pass for hip or cool. It's the awkwardness that's nice.
For the first fourteen years for a rod they do while for the next as a pearl in the world they do shine. For the next trim beauty beginneth to swerve. For the next matrons or drudges they serve. For the next doth crave a staff for a stay. For the next a bier to fetch them away.
Markets work best when there's lots of information available and a historical track record to go on; they excel at predicting things like horse races, election outcomes, and box-office results. But they're bad at predicting things like who will be the next Supreme Court nominee, as that depends on the whim of the president.
Modeling stuff is cool - obviously you get to travel and wear cool clothes, take cool pictures, meet cool people - but for me, acting is a lot more creatively fulfilling, so I've always put it first.
I wasn't the cool kid in school, but I wasn't the lame one. I knew I wasn't cool, so I called myself lame, and that's what made me cool in front of the cool kids.
The Dishh has everything, not just gossip; cool places and cool outfits, cool places to travel, cool things to see and do.
I think cool originates with the jazz culture in the '40s. There was probably cool before that, but that's when people started talking about cool - Miles Davis and Charlie Parker and a bunch of other early, cool jazz folk.
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