A Quote by Mark McKinnon

Every day I am being told to sign up for Tumblr, Yammer, Friendfeed, Plaxo, Last.fm, ping.fm or the hot social-media tool du jour that happened to get mentioned on Mashable.com. It is like a social-media arms race. Each one of these new tools is like a cool new night club. Hot today, gone tomorrow, replaced with something else.
I come from a traditional media generation, you know? I'm like the last generation of that. And so the whole world has changed, ultimately. Coming into social media, Twitter, Facebook - I mean, the first social media I ever had was Tumblr.
My social media world is detached from my friendship world. I'll have friends in real life that I don't follow on social media, because I don't really look at social media as the way of connecting to friends. For me, social media is like a business tool.
I dislike the phrase 'social media.' 'Social media' is merely a way to describe new tools in an old and narrow paradigm where we measure success by how many people are reached.
Small businesses forget how to be social. Everyone tries to do social media when they should just try being social. To be successful with social media, you have to treat each individual person just like you would in real life by establishing a genuine connection with them.
Twitter and Tumblr and Vine and Instagram and Facebook and Myspace, all these things are social media tools that we were all told we had to have, and what we're realizing is that, no you don't! No you don't.
I'm naturally shy, so the social media thing is new to me. I haven't really figured out how my voice sounds on social media, you know? I don't want to tweet everyday just for the sake of tweeting. I want to make sure whatever I do there is honest. Social media can very quickly get fake, and I don't want to be that guy.
I am not in every picture I post, and my social media is not only for film promotions. I don't feel comfortable with that. Yes, I'll post something promotional now and then, but rest of the time, it is like any other social media account.
The internet, like social media, seems to me to depend on how you use it, where you spend your time on it. I used to be quite anti-social media, but I can see now that it can be a good tool for artists, a way for us to speak to each other outside of standard economies and across languages and borders.
People see your life on social media, and they say, 'Oh my gosh, it's perfect,' and I'm like, 'No, every day, it's not even just a struggle: it's something new, and it's a new challenge to make sure that I'm mentally stable and healthy and that I'm okay.' It was just great to finally get it out and talk about it.
With the never-ending stream of new social technologies, apps and platforms rolling out every day, its easy to get lost in the minutiae of social media. Yet for there to be effective change, especially within large, top-down, hierarchical institutions, a company must have an over-arching understanding of the new role it has to play.
The world of digital media is being transformed. A bunch of new businesses can be reinvented, thanks to social graphs, the mobile internet, and the new shopping habits of the young. Those are going to create a whole generation of cool new companies.
New York City is just one node on the global cultural scene now. Social media reflects the state of the world, so I've become more devoted to that. To be a NYC artist today feels local and small. Social media feels now.
I use social media not to ask new people to like my stuff. I use social media to connect with that one reader who likes my stuff.
I think social media tools are helpful, so long as you pick your social media wisely.
Sellers who've embraced social media are creating new opportunities that totally bypass traditional sales channels... It's about good selling - using all the tools that are available to you today.
Bridging the virtual world with the physical word is really when social media channels come to life and the magic happens. Because whoever coined the term 'social media' didn't do us any favors. It's not really media. It's more like the telephone, less like the TV.
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