A Quote by Ralph Caplan

Designers shouldn’t design for museums any more than mummies should die for them. — © Ralph Caplan
Designers shouldn’t design for museums any more than mummies should die for them.
Design is more than meets the eye. Design is about communicating benefits. Design is not about designers. Design is not an ocean it's a fishbowl. Design is creating something you believe in.
We should tell more young designers not to worry about what they're going to do with their design careers. They should start their own brands. Designers should create their own beautiful brands that can change the world.
If there is a well thought-out design standard, it should be followed. In practice, great design comes from great designers. That is empirically the case. If a great designer did a first-rate standard, that model should be followed. Great design is not democratic; it comes from great designers. If the standard is lousy, then develop another standard.
Graphic designers should be literate in graphic design history. Being able to design well is not always enough. Knowing the roots of design is necessary to avoid reinvention, no less inadvertent plagiarism.
Men expect that religion should cost them no pains, that happiness should drop into their laps without any design and endeavor on their part, and that, after they have done what they please while they live, God should snatch them up to heaven when they die. But though the commandments of God be not grievous, yet it is fit to let men know that they are not thus easy.
Design accelerates the adoption of new ideas. And many of these ideas are important for designers to show that there is a way. When you see things through that lens, you realize it applies to any industry and any form of design.
I do think I know more about clothes than any 500 designers, because there's nothing like wearing them. You buy them, you study them, and you start to understand how they're crafted.
What I love about design is the artistic and scientific complexity that also becomes useful . . . Great designers also pursue a mission. Great designers design with mankind in mind . . . The crossroads of science and art, innovation and inspiration are what I love about design.
Clothes and jewellery should be startling, individual. When you see a woman in my clothes, you want to know more about them. To me, that is what distinguishes good designers from bad designers.
Designers have been uncreative and very arrogant. They need to listen to people. People have always wanted more exciting, interesting design, but we designers didn't see it.
Jay Harman is the quintessential biomimic, a principled inventor who sees solutions everywhere he looks in the natural world. And he looks deeply, with the soul of a student. He moves with grace from a world of waving sea kelp to the world of sustainable design, bringing nature's wisdom into the board rooms of global companies, to the design tables of the engineers and designers who make our world. This is more than a business book, more than a memoir, more than a new way to solve global challenges. It's a book about a new way to think.
Software and hardware design is less different than software designers think, but more different than hardware designers think.
There are many design companies, but there are few designers who organize their own business and open it up to other designers.
I'm very interested in the idea of unusual museums, ones that are not necessarily contemporary art museums - more like historical collections or house museums.
To nourish children and raise them against odds is in any time, any place, is more valuable than to fix bolts in cars or design nuclear weapons.
To nourish children and raise them against odds is in any time, any place, more valuable than to fix bolts in cars or design nuclear weapons.
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