A Quote by Satoru Iwata
Typical tech-driven companies or hardware-driven companies always lay out the so-called roadmaps when it comes to making the new hardware. So, in other words, availability of certain technologies dictates when the company is intending to make the new hardware.
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We're not in hardware for hardware's sake. We're in hardware to be able to express all our platform and productivity software in a way that's unique.
When you write a piece of software you assume a certain type of hardware. If you assume hardware that's too powerful then you can't sell many copies cause very few people have that machine. If you assume hardware that's too simple your product can't do as much.
Because Apple's corporate DNA is that of a hardware company, its activities are meant to support hardware sales.
Technology is changing so fast that investment in hardware is getting riskier everyday. On the other hand, whether it is traditional computers or smart gadgets which are part of the convergence technologies of the future, some planning of hardware needs is still important.
Every American business, from the biggest companies to small hardware companies, need money to flow through the system not only to create new jobs but to sustain existing jobs.
At a certain point, the services that you build around the hardware become more important than the hardware itself.
Whether you are a consumer, a hardware maker, a software developer or a provider of cool new services, it's hard to make a move in the American cellphone world without the permission of the companies that own the pipes.
Booksellers are tied to publishing - they need conventional publishing models to continue - but for those companies, that's not the case. Amazon is an infrastructure company; Apple sells hardware; Google is really an advertising company. You can't afford as a publisher to have those companies control your route to market.
I think 'Shark Tank' is targeting companies that are really trying to raise their very first dollar. A lot of them aren't really tech focused. We're definitely going after companies that are building real technology, either software or hardware, they probably have raised a couple hundred thousand already.
The hardware manufacturers, game designers, cable companies and computer companies and, in fact, film studios are going to ensure that this thing marches on. They know that they are going to make an enormous amount of money from it.
There's this fabulous innovation ship called Unreasonable at Sea, where I'm a mentor. One of the companies there was called Protei, and they're an open hardware ocean exploration and monitoring idea.
The thing is, the better the hardware, the more time we spend to improve the visuals to take advantage of the hardware.
When I was quite young, she was working in a hardware store, so I grew up knowing about hardware.
Security can be enhanced with hardware. You can have a software-only solution, but it can be made more robust in conjunction with hardware.
Most of my colleagues go on backpacking trips when they have to do some thinking. I go to a good hardware store and head for the oiliest, dustiest corners... If they're really good, they don't hassle me. They let me wander around and think. Young hardware clerks have a lot of hubris. They think they can help you find anything... Old hardware clerks have learned the hard way that nothing in a hardware store ever gets bought for its nominal purpose. You buy something that was designed to do one thing, and you use it for another.
It wasn't until the Apple Macintosh that people understood what true hardware-software integration was about. It took one company to line it up: low-cost hardware, cool graphics, third-party products built on top of it, in an all-in-one attractive package that was accessible to consumer marketing.
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