A Quote by Sol LeWitt

The idea part is simple but the visual perception is complex. — © Sol LeWitt
The idea part is simple but the visual perception is complex.
I am fascinated by language in daily life: the way it can evoke an emotion, a visual image, a complex idea, or a simple truth.
All propaganda or popularization involves a putting of the complex into the simple, but such a move is instantly deconstructive. For if the complex can be put into the simple, then it cannot be as complex as it seemed in the first place; and if the simple can be an adequate medium of such complexity, then it cannot after all be as simple as all that.
If this seems complex, the reason is because Tao is both simple and complex. It is complex when we try to understand it, and simple when we allow ourselves to experience it.
Life is weird and complex but very simple at the same time. It's all about perception.
Pictures are the idea in visual or pictorial form; and the idea has to be legible, both in the individual picture and in the collective context - which presupposes, of course, that words are used to convey information about the idea and the context. However, none of this means that pictures function as illustrations of an idea: ultimately, they are the idea. Nor is the verbal formulation of the idea a translation of the visual: it simply bears a certain resemblance to the meaning of the idea. It is an interpretation, literally a reflection.
Perception without the word, which is without thought, is one of the strangest phenomena. Then the perception is much more acute, not only with the brain, but also with all the senses. Such perception is not the fragmentary perception of the intellect nor the affair of the emotions. It can be called a total perception, and it is part of meditation.
What is to be sought in designs for the display of information is the clear portrayal of complexity. Not the complication of the simple; rather the task of the designer is to give visual access to the subtle and the difficult - that is, revelation of the complex.
People aren't very good listeners, by nature. Part of being a good communicator is recognizing and understanding that and trying to make the complex simple. I try to capture a concept, an idea or a moment in a few words. If they remember it, job done.
What sets you apart from the rest of humanity is your ability to give visual form to an idea - the skill to transform it into something more than merely the insight or perception alone.
Generally speaking, only simple conceptions can grip the mind of a nation. An idea that is clear and precise even though false will always have greater power in the world than an idea that is true but complex.
Quite apart from the prestige of technology, people do, after all, prefer a simple idea to a complex one.
The central problem of brand-building is getting a complex organization to execute a simple idea.
Very simple ideas lie within the reach only of complex minds. Remy de Gourmont An idea is salvation by imagination
One thing that you and I know is language. Another thing that you and I know is how objects behave in perceptual space. We have a whole mass of complex ways of understanding what is the nature of visual space. A proper part of psychology ought to be, and in recent years has been, an effort to try to discover the principles of how we organize visual space. I would say that the same is true of every domain of psychology, of human studies.
I became hooked on 'In Treatment,' which was so finely written and performed. Such a simple idea, and yet it delved into very complex territory with real grace and humanity.
I love the idea of a very simple 8-bit video game character struggling with the complex question: 'isn't there more to life than the role I've been assigned?'
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