A Quote by Steven Moffat

To me, a 'brand' sounds evil. — © Steven Moffat
To me, a 'brand' sounds evil.

Quote Topics

What is evil? Killing is evil, lying is evil, slandering is evil, abuse is evil, gossip is evil, envy is evil, hatred is evil, to cling to false doctrine is evil; all these things are evil. And what is the root of evil? Desire is the root of evil, illusion is the root of evil.
You want to kill me, don't you? And here I thought you and your friends were so righteous. You are just as capable of evil as anyone. Perhaps more so. Yet you believe your brand of evil is justified, so long as it serves your own misguided purposes." --Saint Dane
I understand what my brand is. My brand is not my information. My brand is me and what I say is secondary to who I am.
The unifying thread through all these different aspects of music business is just my attraction toward working with sounds and designing new scary, evil, dark sounds.
What makes the BJP or its government of Modi a brand for the elections - it is some content that makes the brand. Hollowness cannot create a brand, chest-thumping can't create a brand. Ultimately, the quality of the product creates a brand.
What drew me to this job is that Univision is a brand unlike any other in all of media. Univision has the highest brand affinity of any brand, and that includes Microsoft and Apple and some of the iconic brands in all of industry.
When one has once accepted and absorbed Evil, it no longer demands the unfitness of the means. The ulterior motives with which youabsorb and assimilate Evil are not your own but those of Evil.... Evil is whatever distracts. Evil knows of the Good, but Good does not know of Evil. Knowledge of oneself is something only Evil has. One means that Evil has is the dialogue.... One cannot pay Evil in installments--and one always keeps on trying to.
The chief evil of war is more evil. War is the concentration of all human crimes. Here is its distinguishing, accursed brand. Under its standard gather violence, malignity, rage, fraud, perfidy, rapacity, and lust. If it only slew man, it would do little. It turns man into a beast of prey.
Annihilation itself is no death to evil. Only good where evil was, is evil dead. An evil thing must live with its evil until it chooses to be good. That alone is the slaying of evil.
I do get a lot of offers for endorsing a brand, but for me, the credibility of the brand matters the most.
The greatest legacy that I can have is to build a brand that lives beyond me and stays true to the DNA of the brand.
There are so many wonderful classic roles, but I also would be really interested in developing something brand new. I think my heart would probably be in developing something brand new; I think that sounds really exciting.
Food is not evil, but gluttony is. Childbearing is not evil, but fornication is. Money is not evil, but avarice is. Glory is not evil, but vainglory is. Indeed, there is no evil in existing things, but only in their misuse.
I don't think anyone can replace the brand 'Bachchan.' You can call him a brand. But for me, he defines Indian cinema when it comes to actors.
Face the Nation' is a brand, a mantle, and it's a responsibility to continue to uphold, and to protect. My job is to maintain the brand, grow the brand, and along with our executive producer Mary Hager, help bring the brand along without in any way devaluing the trust that people have bestowed on us over the years.
It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.
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