A Quote by Al Ries

The crucial ingredient in the success of any brand is its claim to authenticity.

Al Ries

Quote Topics

Any Authenticity Brand Claim Crucial Ingredient Success

Quote Author

Al Ries
American - Author
Born: November 14, 1926

. .the most crucial ingredient by far for success in music is . . .what happens in the practice room.

William Westney

Scientists believe that the universe is made of hydrogen because they claim it's the most plentiful ingredient. I claim that the most plentiful ingredient is stupidity.

Frank Zappa

The keys to brand success are self-definition, transparency, authenticity and accountability.

Simon Mainwaring

Success would be a fairly boring and uninspiring dish if anybody could create it with a single ingredient, however difficult that ingredient was to find. No, success has several layers to its pallet. This is just the beginning

Chris Murray

It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.

Tom Peters

The most important ingredient for the success of any company is the quality of its people, starting with its leadership team.

Vivek Ramaswamy

Rather, the collapsing between act and condition, "I am" with "I do," feels like authenticity, an authenticity of being. The muse rewarded me for a few months, after April of 2012, by giving me poems, almost a poem each day, that I can claim as coming from my writer's status.

Shirley Geok-lin Lim

A campaign, like a brand, is not just a number of bits put together - a claim here, a pack shot there, a reason why somewhere else. If we try to produce it by the atomistic approach, we will end up with a sort of Identikit brand. It will be a perfect description of the structure of the brand, as the Identikit can describe the contours of the face. But it won't be the same thing. The brand will never come to life.

Stephen King

Enthusiasm is that ingredient of vitality mixed with a firm belief in what you are doing that ensures the success of any project you undertake.

Dale Carnegie

The key ingredient to any kind of happiness or success is to never give less than your best

Russell Simmons

I personally believe a crucial ingredient in rehabilitation is to admit that you completely screwed up.

Jonathan Aitken

What drew me to this job is that Univision is a brand unlike any other in all of media. Univision has the highest brand affinity of any brand, and that includes Microsoft and Apple and some of the iconic brands in all of industry.

Randy Falco

The first ingredient to being wrong is to claim that you are right.

Criss Jami

I never claim my photographs reveal some definitive truth. I claim that this is what I saw and felt about the subject at the time the pictures were made. That's all that any photographer can claim. I do not know any great photographer who would presume otherwise.

David Hurn

One key element to Hitchcock is the drooping jowl. That was crucial because his silhouette is crucial. There is something about his silhouette that became his brand.

Toby Jones

It’s one thing if you are a luxury brand and have been around for 60 years and can weather the retail storm we’ve had, but if you are a new brand that’s just starting out — whether you are a writer or a retailer — innovating through social media is crucial. Those that are hidden and guarded will not progress.

Kelly Cutrone

A Quote by Al Ries

Quote Topics

Quote Author

Related Quotes

Related Authors