A Quote by Amish Tripathi
When the book is over, I think of innovative marketing ways to reach to a larger audience. I think wine and cheese book launch parties are a waste.
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At my dinner parties, I like to serve cheese after the main course because you still have red wine in the glass, and it goes very well with the cheese. And that is what they do in France, and I think they set a good example.
There was a time when going out to parties and dinner parties and clubs was an exciting thing to do. I'd wake up in the morning and immediately think, 'Now what am I doing tonight?' Now I'd be more likely to reach for a book.
I began writing books after speaking for several years and I realize that when you have a written book people think that you're smarter than you really are if I can joke. But it's interesting. People will buy your book and hire you without reading the book just because you have a book and you have a book on a subject that they think is of interest to themselves or e to their company.
Arthur Hughes is one of the pioneers of modern database marketing. His new book, Strategic Database Marketing, Third Edition, contains the wisdom of twenty years of database marketing experience from scores of companies throughout the US. I can heartily endorse Arthur's book for anyone who wants to know the state of the art in database marketing today.
I'd say the purest experience for the movie is not to have read the book because I think when you've read the book you're just ticking off boxes. I think that after you see the movie, reading the book is a cool thing. I always say the movie's not meant to replace the book. That's ridiculous. I'm a huge fan of the book.
I like to think 'The God Delusion' is a humorous book. I think, actually, it's full of laughs. And people who describe it as a polarizing book or as an aggressive book, it's just that very often they haven't read it.
I think there's a difference between having a bestselling book - meaning through marketing, PR and buying that first wave of customers - and writing a bestselling book. The second implies that the product propels itself to the best seller list.
I always swore I would never write a book. But I read Clare Balding's and it was really interesting and so prettily written and lovely and not too revealing. I went to her book launch and met her editor who said 'why don't you think about it? You can do it however you want, based on your characters or you.'
There are many important books on oral history. My book was the launch title in the Understanding Qualitative Research series with Oxford University Press. I think what makes my book and all of the series books unique is the emphasis on writing instruction for researchers who want to use the method being described.
I grew up as a fan of the original Star Trek series. When I was in middle school, I think in the 6th grade, I remember going to a book fair and finding a book called The Making of Star Trek, by Stephen Whitfield, and I grabbed it and took and home and just devoured it, over and over again. It was a really influential book. It was very nuts and bolts.
You know what? I feel my book is kind of pointless. I didn't want to do a book, but rather than tell the same old stories over and over when my wife Angie and I are out at parties, I could just hand out a bunch of books, and she won't have to hear them ever again.
A bad book and good marketing won't work, the same way a good book and bad marketing will also not work. There is no choice in the matter that if you need to write a good book, you also need to have good marketing for it.
It's really, really eclectic. It's not a business book [Girlboss], but it's still a book that should make you want to get up and do things and think about your life. And for a book that looks that beautiful on a coffee table, I think that's a very special thing. So it's hopefully a new genre I guess, of book. It was so fun to put together and fun to write, that was really a pleasure.
I think I had a particular moment when I was 15 years old. I read 'Crime and Punishment,' and that book just, I think, more than any other book made me want to be a writer, 'cause it was the first time that I hadn't just entered a book, but a book had entered me.
Don't hire anyone - no matter what they offer - who promises you they'll sell 'X' copies of your book. Every book is different. The best any marketing company or PR firm can do for your book is make potential readers aware of it.
When you read the book, you paint the picture but when you adapt a book then the audience will, by and large, say the book was better and every filmmaker knows this.
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