A Quote by Andrew Ross Sorkin
I'm not a real sports guy, but I check ESPN.com just so I know what people are talking about.
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I got fired - November 8, 1979. And all of a sudden, I got a call, two weeks later, about doing a game on ESPN. And I truly said - Scotty Connal, the head of ESPN production at the time, was the guy that called me - I said, 'Man, ESPN sounds like a disease. What is ESPN? I know nothing about it, never heard of it.'
Yes, I did move to New York when I was eighteen to do sports broadcasting. I didn't know how I was going to do it, so I got a job at ESPN Zone, thinking I would meet people in the business. People give me a hard time for it, but they don't realize that they shot 'Sports Reporter' there and that folks from ESPN and ABC were in there all the time.
It was tough getting fired by the NBA. I really didn't know where I was going, until [ESPN] called me. I said, "Hey, 'ESPN?' Never heard of it. It sounds like a disease." Now I have that same disease as a sports fanatic. All this sports madness we didn't have years ago, now I'm very blessed and fortunate to be part of it.
Brand matters. And ESPN is, by far, the most popular sports brand. People trust ESPN.
You always think as an organization, obviously if you're in sports, you want to be with ESPN. ESPN is it. But you don't really realize how good ESPN is and how big their platform really is until you're in it.
When we talk about reviews, what we are really talking about is just a market report - it's like reading about the new Lexus. You have to know what the guy writing the review cares about to understand his take. Does he like sports cars, or does he like Bentleys?
On that Sunday of the Masters I remember turning on ESPN to find people talking about me. I switched over to the Golf Channel and people were talking about me. It was hard to escape.
Every woman I know in the broadcast business worked hard so we can talk about sports, not talk about us talking about sports. Ultimately, that's the goal. When the game starts, it's just a game.
I majored in sports and went to law school and focused in sports law, so I always knew I wanted to do ESPN but thought it would be behind the camera. After doing 'Bachelor' and 'Bachelorette,' the media circuit, I thought, you know what - I want to talk about it!
If you're a sports fan and you're home and you're washing dishes, usually your TV is on ESPN and you're just getting the highlights and keeping up-to-date with all of the sports going around, all of the news.
I'm talking about people who claim to love people. I'm talking about people who claim to love and represent the little guy. They're the people that tell us that if not for them, the little guy would be trampled on daily. Well, if they really cared about the little guy, if they really cared about the little guy, and want the little guy to have an improved life, more contentment, more happiness, then the United States is what you would emulate. You certainly wouldn't tear it down.
As a young guy, you don't like listening to adults and older people. You think they're just old and don't know what they're talking about.
Women need to make sure they know what they're talking about. You can't just plant yourself in front of a camera and be pretty because that's just not good enough. It's just not a respectable way about building one's career - in sports or anywhere on TV.
The basic thing is to be humble, and pretend you're a bartender in the tavern of life. Don't get too comfortable and don't really listen to anybody else. Don't stand around with a bunch of writers and talk about writing. You know when you see plumbers at a plumbers convention, usually they're not talking about plumbing: they're talking about whatever it is that two men happen to talk about. They're talking about sports, their wives and children. I just tell my students, don't talk about writing too much, just go out and do it. Find out whatever you need to get to the mainland.
I told another ESPN friend here, I love all sports. I can't think of any I don't love. I've even come to appreciate cricket. Maybe I could play a sportswriter. I don't know. Anything in the sports realm is appealing.
The consumption of highlights on ESPN is greater than everybody else's combined. Fifty-six percent of all news and information consumed in sports is consumed on the ESPN platforms.
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