A Quote by Andy Jassy
We'd realized in the first ten years we'd built an infrastructure competence deep in the stack - reliable, scalable cost effective data centers to grow the Amazon retail biz the way we needed to. But we'd built Amazon so quickly that a number of the pieces of the platform had become entangled.
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Almost no one wants to admit the genius of Jeff Bezos and Amazon. Apparently, many have failed to see that Amazon has become the world's biggest retail company.
First of all, we have infrastructure as a service, which Amazon has; we have platform as a service, which Microsoft has; we have software as a service; we have applications. Nobody has everything except us. We also have data as a service.
In the early 2000s, we were finding at Amazon that software development projects were taking us longer than we thought they should. We decided to build a set of infrastructure services to allow our retail business to move more quickly.
A technology becomes truly disruptive when it drives the marginal cost of something that used to be scarce and expensive to approach zero. Thus, it used to be to deploy software at scale, you had to fund a data center, buy a set of servers, storage, and networking gear, build an in-house IT management capability, and buy an expensive stack of enabling software before you could even get started. Now you can get all that from Amazon or Microsoft on a pay-as-you-grow model.
Great businesses can be built on scale. I think Amazon has built a phenomenal commerce business largely on scale. Their network effect isn't obvious to me, but boy, have they used scale effectively.
There are lots of retailers that are now scrambling to emulate the Amazon model, so Amazon does not have a monopoly on same-day distribution or broad selection or low prices. All that said, there are advantages that accrue to the largest player, so I don't see much in the way of Amazon slowing down.
Barnes & Noble, along with other independent bookstores, are refusing to stock Amazon Publishing titles. They'll order books from the online retail giant if customers ask, but bookstores have so far declined to be 'showrooms' for Amazon.
Amazon has done something for all of retail, which is resetting the customer expectations about how quickly and easily you can get things.
You have to have a unique product that Amazon just can't source. It's all about the product. Why is it important? Why is it different? Amazon are not merchants. They are technology platform guys.
Amazon drove Borders out of business, and the vast majority of Borders employees are not qualified to work at Amazon. That's an actual, full-on problem. But should Amazon have been prevented from doing that? In my view, no.
I quickly realized that shopping on Amazon had made the idea of parking my car and going into a store feel like an outrageous imposition on my time and good nature.
With the way Amazon and eBay had become big companies and with the way people were embracing technology, I was like, it is so obvious that this is going to be a huge game changer in this space. The combination of these things is going to change what it means to retail, what it means to launch brands, what it means to connect with your consumer.
From the beginning... I wanted to build a company that could sustain not for two years or four years or even ten years but be something that really matters over time the way Amazon and Google and others have.
I think Unix is a great system - especially for running data centers - because it is very mature, very reliable, very scalable. But when I want to go out and populate small devices, I think Java.
There were never a lot of attacks on my work. We were building more parks than were ever built in the city, building more recreation centers, fixing more streets. We had national events, the Super Bowl, the (Major League Baseball) All-Star game, Final Four. We built seven hotels. The city hadn't built a hotel in 20 or more years.
The issue is that my book, and so many others, are not available for pre-order from Amazon. I hadn't realized how much that mattered for new authors. And how much Amazon is hurting us.
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