A Quote by Andy Jassy
The reason Netflix chose to use AWS is because they knew they'd be treated as every bit as important a customer as Amazon the retailer is.
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Netflix, despite the fact that they compete very aggressively with Prime Video on the Amazon side, they run everything on top of AWS and have for several years - same with Disney, Warner, Fox, HBO and Turner, they all run on AWS.
People ask us a lot about the notion of spinning AWS off. We have no plans to do so. I will never say never, but there's no compelling reason. Amazon has been so generous and gracious in aggressively funding AWS that there's no reason to do it.
A lot of competitors of various Amazon businesses use AWS. We don't view that as a problem. We very consciously want any company, competitor or not, to use our infrastructure to build their business.
The reader is not the customer. The retailer is the customer. So I try to have as much interaction with the retailers as possible because those are my customers.
I think Amazon is the preeminent pioneer in building a new way of doing commerce: personalized, database-driven commerce, where the big value is not in the purchase fulfillment, but in knowing as much about a customer base of ten or twenty million people as a corner store used to know about a customer base of a few hundred. In today's mass-merchandising world, that's largely gone; Amazon is trying to use computer technology to re-establish it.
With the blessing of social media and platforms like Amazon Prime and Netflix, you get this broad audience that I don't think we knew about when we were kids.
I use Amazon for books. I use Amazon for loads of other things. I regard Amazon as a source, as I think a lot of other people do.
If you're a retailer, and you want to sell the same products that Amazon is selling, well, Amazon is going to have a better consumer experience. Better prices. You have no chance to be successful. If it's not completely different, close up, go home, give up.
We've had three big ideas at Amazon that we've stuck with for 18 years, and they're the reason we're successful: Put the customer first. Invent. And be patient.
We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient.
I am not too much into Netflix and Amazon because spending quality time with family is more valuable.
We don't think at all about how the AWS business complements the Amazon business from a financial overview perspective.
Once you know what you want and what is important for you to achieve, also define the values associated with it. What is important? That is something a lot of entrepreneurs pass by too quickly. For us, the things that were important were, No. 1, customer success. Nothing is more important to us than making sure every customer is successful in our service.
It's so important to forgive people for their wrongs in your own life because every bit of it was for a reason-it was to form the person that you are.
We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.
Power is winning the battle over who owns the customer: the brand or the retailer.
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