A Quote by Anna Wintour

One doesn't want fashion to look ridiculous, silly, or out of step with the times - but you do want designers that make you think, that make you look at fashion differently. That's how fashion changes. If it doesn't change, it's not looking forward. And that's important to me.
It is important always to have really original talent. There are lots of good designers that make attractive clothes and make women look beautiful. But at the same time, one doesn't want to lose the idea that there is someone out there who can change the way you look at fashion.
Moving fashion used to be one of my chief goals. It's not necessarily any more. Fashion needs to change when life changes. You only need to move fashion forward when there's a reason to move fashion forward.
I think fashion is repulsive. The whole idea that someone else can make clothing that is supposed to be in style and make other people look good is ridiculous. It sickens me to think that there is an industry that plays to the low self-esteem of the general public. I would like the fashion industry to collapse.
I am not a good professional of fashion. I am not an expert about how clothes are constructed or the history of fashion. I never start with fashion. I always think of the girl and her personality - because all that matters to me when you look at a page is, "Do you want to be that girl?"
Fashion changes. Everyone in fashion changes. I think it's important to change it up and reinvent yourself every now and again.
Fashion is an industry to make money. It plays into human psychology. We want to belong, we want to be loved. I'm not trying to demonize the fashion industry - I love the fashion industry - but style is about taking the control out of the industry's hand and having you decide what works for you.
I have fashion designers that I definitely respect. After working for a few years in the industry, you want to branch out and do your own thing and I think that's something that has always been important to me is strengthening the brand and just sticking to "this is who we are, this is our identity, this is who we're going to be". I definitely respect other designers but I don't necessarily have one that I look up to.
There's a very different kind of psychology going on in the fashion scene than in art. When artists connect to a system because they want to make a living, it's their own choice. In fashion, designers don't have that choice.
I don't think generally speaking, there are a lot of innovators and inventors. Many of the designers take what exists already and update it or make it relevant for today. But true inventors have never been seen before. Bill Gates is a real inventor. I don't think fashion designers invent anything new. They innovate new ways to make fashion.
Some guys are afraid of "fashion" even those this isn't really fashion. It's more "style". A lot of guys don't want to look like they care too much. The idea of standing in a fiting room and trying things on and saying, "How does this look?" I think maybe that experience is a little bit intimidating.
Before I really became interested in fashion, all I would look at in a fashion magazine was the ads. It only dawned on me recently that just looking at the ads really doesn't teach you everything you need to know about the fashion world.
When I look at pictures from when I was younger, I think, "Holy crap, what the hell was I wearing?" I've made it a real mission to fully understand what fashion is all about. I love going to these shows because I love seeing creativity. So when I get to meet these fashion designers, I'm kind of like, "Where did you get the idea to make this? What were you thinking?" Some of that stuff is so crazy and loud.
My Pirelli calendar is hanging on the wall of my friend's frat house, and he doesn't know anything about fashion. That balance is what leads to big campaigns outside of fashion. But I never want to choose one or the other. Both commercial and high fashion are what make my job so interesting.
It was only when I began modeling at 18 that I really began enjoying fashion and reading any fashion magazine I could get my hands on, and developing a profound respect for designers, fashion and how to wear it.
Society has a hyper emphasis on thin, and that trend comes from the consumers - it does not come from the fashion industry. The fashion industry needs to make money; that's what we do. If people said, 'We want a 300 pound purple person,' the first industry to do it would be fashion.
What's important to a fashion designer? It's much more than learning how to make clothes. In fact, that merely makes you a dressmaker. It doesn't make you into a fashion designer.
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