A Quote by Antoine Arnault
I hate the marketing side of business where, 'Oh let's do a shoe for this clientele or for the Chinese or for the Japanese.' We're doing the same products for everyone.
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The Boxer Rebellion is a war that was fought on Chinese soil in the year 1900. The Europeans, the Japanese and their Chinese Christian allies were on one side. On the other were poor, starving, illiterate Chinese teenagers whom the Europeans referred to as the Boxers.
Chinese movies are not just about making Chinese local movies. It's about the Chinese money, the Chinese creativeness participating in a global movie. The problem is not the government not supporting this, they of course support this big time. The problem is whether other people are capable of doing the same thing I'm doing.
Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project.
Oh, we don't have a grandiose marketing plan. We sell products that work, that we like.
The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.
It's not publicly known, but antivirus companies co-operate all the time. On the surface, antivirus vendors are direct competitors. And in fact, the competition is fierce on the sales and marketing side. But on the technical side, we're actually very friendly to each other. It seems that everyone knows everyone else.
I would hate for someone to look at my shoe and say, 'Oh my God! That looks so comfortable!'
It is worthy of note that the Chinese and Japanese characters for money and gold are the same.
Business is not just doing deals; business is having great products, doing great engineering, and providing tremendous service to customers. Finally, business is a cobweb of human relationships.
The Self of everyone, the Atma of everyone, the transcendental field of reality of everyone, is the same in everyone. Whether the body calls itself an American, German, Indian or Chinese, it doesn't matter.
I am the CMO (Chief Marketing Officer) of Marathon Agency, a new venture with my business partner Steve Carless. It's a management, branding, marketing, and business strategy. I'm in charge of marketing and branding clients like Nick Cannon, Nicki Minaj, and more.
The Japanese army is now prepared to use every means within its power to subdue its opponents. The objectives of the Japanese Expeditionary Forces are, as clearly set forth in statements issued by the Japanese Government, not only to protect the vested interests of Japan and the lives and property of the Japanese residents in the affected area, but also to scourge the Chinese Government and army who have een pursuing anti-foreign and anti-Japanese policies in collaboration with Communist influences.
I have shifted my mindset in terms of how companies should... focus on building amazing products. If you have amazing products, the marketing of those products is trivial.
I'm a business first and foremost so whatever my business is, it's separate from my personal. It's like whatever I do business wise, it's done in the business fashion whether it's promoting , marketing, whatever I'm doing.
Just in the past couple of years, there's been pushback against some of that marketing, as parents have gotten really upset. Now we're seeing Coke and Pepsi kind of shape-shifting. Instead of doing these very explicit marketing deals, they are getting into schools in much more hidden ways - things like My Coke Rewards, where they encourage schools to push their student body to purchase Coke products, in exchange for points that go toward various products for the school. It's a way for these companies to get in front of kids, presented as a form of charity.
And then they would have the shoe removers on one side, and the non-shoe removers on the other side until they could work through coming to understand why we might both be trying to worship authentically, and because of our cultural background we have these different ideas. But it took a while.
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