A Quote by Arie de Geus

Once a company has adapted to a new environment, it is no longer the organization it used to be; it has evolved. That is the essence of learning. — © Arie de Geus
Once a company has adapted to a new environment, it is no longer the organization it used to be; it has evolved. That is the essence of learning.
Only yesterday mankind lived in fear of the scourges of smallpox, cholera and plague that once swept nations before them. Now our major concern is no longer with the disease organisms that once were omnipresent; sanitation, better living conditions, and new drugs have given us a high degree of control over infectious disease. Today we are concerned with a different kind of hazard that lurks in our environment-a hazard we ourselves have introduced into our world as our modern way of life has evolved.
Humanity is a biological species, living in a biological environment, because like all species, we are exquisitely adapted in everything: from our behavior, to our genetics, to our physiology, to that particular environment in which we live. The earth is our home. Unless we preserve the rest of life, as a sacred duty, we will be endangering ourselves by destroying the home in which we evolved, and on which we completely depend.
Nike used to be known as Blue Ribbon Sports. What's now Sara Lee used to be Consolidated Foods. And Exxon was once Standard Oil Company of New Jersey. These were name changes that worked. But for all the ones that do, there are 10 or 20 that don't.
A company is a multidimensional system capable of growth, expansion, and self-regulation. It is, therefore, not a thing but a set of interacting forces. Any theory of organization must be capable of reflecting a company's many facets, its dynamism, and its basic orderliness. When company organization is reviewed, or when reorganizing a company, it must be loked upon as a whole, as a total system.
A career is about learning to adapt yourself to the new environment and learning to sink or swim.
You simply can't be tentative in a startup. You have to go for it at every chance you get. And if the leader of the organization is anxious, his or her fear pervades the organization. Everything comes from the top in a company. So if you are starting a company or building one, face your fears and move past them. It's critically important to your company.
Art need no longer be an account of past sensations. It can become the direct organization of more highly evolved sensations. It is a question of producing ourselves, not things that enslave us.
Getting bogged down in old stories stops the flow of learning by censoring our perceptions, making us functionally deaf and blind to new information. Once the replay button gets pushed, we no longer form new ideas or conclusions - the old ones are so cozy.
The computer has evolved into a partner, a tool, and an environment--not just in science fiction, but in the public consciousness as well. Computers are no longer malevolent iron brains that manufacture tyrannical and oppressive answers; they are not a way to think, they are a place from which to think. The computer is an environment in which answers can be sought, created, manipulated and developed.
Having arrived in London to seek refuge during the civil war in Sudan, where I was born, the thing I'm most proud of is having totally evolved. I came here not knowing how to speak English, but I went to school and learned; I adapted to this new culture.
I used to be very shy. I hated going to a new classroom and having to make new friends, meet new teachers, and adjust to a new environment.
Our bodies and minds evolved and were adapted for hundreds of thousands of years for tasks like climbing a tree and picking apples, or hunting rabbits, or looking for mushrooms in the forest. They were not adapted to the very gruelling work that is involved in field work - ploughing, harvesting, bringing water, digging weeds - things like that.
Living longer is about loving longer, learning longer, teaching longer, connecting longer, if we figure out the supports and infrastructure to make all of that possible — and it is completely within reach.
The essence of oneself and the essence of the world: these two are one. [ The aim is not to see, but to realize that one is, that essence; then one is free to wander as that essence in the world.] Hence separateness, withdrawal, is no longer necessary. Wherever the hero may wander, whatever he may do, he is ever in the presence of his own essence-for he has the perfected eye to see.
The world has a way of undermining complex plans. This is particularly true in fast moving environments. A fast moving environment can evolve more quickly than a complex plan can be adapted to it. By the time you have adapted, the target has changed.
When a child is given a little leeway, he will at once shout, "I want to do it!" But in our schools, which have an environment adapted to children's needs, they say, "Help me to do it alone." And these words reveal their inner needs.
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