A Quote by Arnold Kling

I have come to believe that politicians are in the business of 'marketing' their product to the public, by exaggerating threats and over-selling government solutions.

Arnold Kling

Quote Topics

Believe Business Come Exaggerating Government Marketing Over Politicians Product Public Selling Solutions Threats

Quote Author

Arnold Kling
American - Economist
Born: May 6, 1954

Selling cookies is usually a girl's first exposure to the world of business. She learns how to meet the public, talk about a product, sell the product, and is responsible for collecting money, giving change, and delivering the product. That's quite a business venture for a 7-year-old.

Frances Hesselbein

The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.

Paul Zane Pilzer

Not offering this kind of guarantee means that they do not believe in their product enough, and they do not care about if a salesman is over promising or over selling their product.

Matthew Lesko

Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.

Seth Godin

Politicians have a tremendous amount of ego to be able to do it. It's very hard when the product your selling to an entire country is yourself and you're just selling the hell out of it all the time.

George Clooney

Now we understand that the most important thing we do is market the product. We've come around to saying that Nike is a marketing-oriented company, and the product is our most important marketing tool.

Phil Knight

Marketing implies that you want a public to relate to your product - if it's a product - in a way that makes them want to use it. That is only good or evil in relationship to what the product actually does.

Paula Scher

Government tends to believe in top-down solutions, and government fears of bottom-up solutions.

Betsy DeVos

Scientists are being portrayed by much of the power structure in politics and business as having a vested interest - that they're just out to get more grant money by exaggerating the threats.

David Suzuki

A willingness by politicians to say what they think the public want to hear, and a willingness by large parts of the public to believe what they are told by populist politicians, has led to a deterioration in our public discourse.

David Gauke

I know that government doesn't have the all solutions that real solutions do not come from the top down. Instead, the ways to end poverty come from all of us. We are part of the solution.

Kathleen Blanco

Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing it. The technique of selling it.

Seth Godin

Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being consumer-centric (Marketing 2.0). Today we see marketing as transforming once again in response to the new dynamics in the environment. We see companies expanding their focus from products to consumers to humankind issues. Marketing 3.0 is the stage when companies shift from consumer-centricity to human-centricity and where profitability is balanced with corporate responsibility.

Philip Kotler

I don't believe what the papers are saying They're just out to capture my dime, Exaggerating this, exaggerating that.

Paul Simon

Government should seek more strategic approaches to developing dynamic, resilient infrastructure. Business must be more creative in offering financing solutions as partners with government, and people must support sustainable innovation as a public policy priority.