A Quote by Ayrton Senna

The past is just data. I only see the future. — © Ayrton Senna
The past is just data. I only see the future.
... negative feelings are not true feelings at all; rather, they are your thoughts about something, based always on the previous experience of yourself and others. You will not find Truth in your past data, only past data that is based on other past data that is based on other past data, and so forth. Forget your "past experience" and look directly at the experience you are having. Right Here, Right Now. There is your Truth.
How can you make sense of the future when you only have data about the past?
The biggest mistake is an over-reliance on data. Managers will say if there are no data they can take no action. However, data only exist about the past. By the time data become conclusive, it is too late to take actions based on those conclusions.
What you think of as they past is a memory trace, stored in the mind, of a former Now. When you remember the past, you reactivate a memory trace -- and you do so now. The future is an imagined Now, a projection of the mind. When the future comes, it comes as the Now. When you think about the future, you do it now. Past and future obviously have no reality of their own. Just as the moon has no light of its own, but can only reflect the light of the sun, so are past and future only pale reflections of the light, power, and reality of the eternal present. Their reality is "borrowed" from the Now.
While data can only tell you what has happened in the past, it can in some ways give you a sense of what might be of interest to an audience in the future.
Research can only present data about the past. No one seriously believes that people's answers to hypothetical questions about the future accurately represent their future behaviour; they merely represent a current attitude, which may or may not be translated into future behaviour.
Disruptive technology is a theory. It says this will happen and this is why; it's a statement of cause and effect. In our teaching we have so exalted the virtues of data-driven decision making that in many ways we condemn managers only to be able to take action after the data is clear and the game is over. In many ways a good theory is more accurate than data. It allows you to see into the future more clearly.
I teach you that there is no other aim than to live with such totality that each moment becomes a celebration. The very idea of "aim" brings future into the mind, because any aim, any end, any goal, needs future. All your goals deprive you of your present, which is the only reality you have. The future is only your imagination, and the past is just footprints left in the sands of your memory. Neither is the past real anymore, nor is the future real yet. This moment is the only reality.
Go out and collect data and, instead of having the answer, just look at the data and see if the data tells you anything. When we're allowed to do this with companies, it's almost magical.
It was never too late to learn something. The past is unalterable in any event. The future is the only thing we can change. Learning the lessons of the past is the only way to shape the present and the future.
Organismic awareness is awareness of the Present only - you can't taste the past, smell the past, see the past, touch the past, or hear the past. Neither can you taste, smell, see, touch or hear the future. In other words, organismic consciousness is properly timeless, and being timeless, it is essentially spaceless.
We who run in the way of Love must never torment ourselves about anything. If I did not suffer minute by minute, it would be impossible for me to be patient; but I see only the present moment, I forget the past, and take good care not to anticipate the future. If we grow disheartened, if sometimes we despair, it is because we have been dwelling on the past or the future.
The future is foretold from the past and the future is only possible because of the past. Without past and future, the present is partial. All time is eternally present and so all time is ours. There is no sense in forgetting and every sense in dreaming. Thus the present is made rich.
The future doesn't exist. The only thing that exists is now and our memory of what happened in the past. But because we invented the idea of a future, we're the only animal that realized we can affect the future by what we do today.
Life is the future, not the past. The past can teach us, through experience, how to accomplish things in the future, comfort us with cherished memories, and provide the foundation of what has already been accomplished. But only the future holds life. To live in the past is to embrace what is dead. To live life to its fullest, each day must be created anew.
We are always looking into the future, but we see only the past.
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