A Quote by Ben Parr
Trending topics helped make Twitter a more relevant metric of what the world was talking about at any given moment. Google has worked for years in the space, most notably with Google Trends and Hot Searches, but Google+ offers the search giant the ability to see what is truly trending in real time.
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The White House New Media team circulates multiple highlights each day of what people are looking for online - Twitter trending topics, popular Google searches, etc. - and it gives us a sense of what's breaking through, what isn't, and a sanity check for what the larger online population cares about at any given time.
Google's competitors argue that Google designs its search display to promote Google 'products' like Google Maps, Google Places, and Google Shopping, ahead of competitors like MapQuest, Yelp, and product-search sites.
Remember, when you go to YouTube, you do a search. When you go to Google, you do a search. As we get the search integrated between YouTube and Google, which we're working on, it will drive a lot of traffic into both places. So the trick, overall, is generating more searches, more uses of Google.
We know that Google Earth and Google Maps have had a tremendous impact on Google traffic, users, brand, adoption, and advertisers. We also know Google News, for example, which we don't monetize, has had a tremendous impact on searches and on query quality. We know those people search more. Because we've measured it.
There's actually a lot of bullshit in my Google search. They killed me in one of them! I died in one of my Google searches.
I left Google after four years of working on Google Maps, search, and Google TV as a product marketing manager. I knew I wanted to do something on my own.
Every good story needs a hero. Back when I wrote 'The Search,' that hero was Google - the book wasn't about Google alone, but Google's narrative worked to drive the entire story.
I am living in the Google years, no question of that. And there are advantages to it. When you forget something, you can whip out your iPhone and go to Google. The Senior Moment has become the Google moment, and it has a much nicer, hipper, younger, more contemporary sound, doesn't it? By handling the obligations of the search mechanism, you almost prove you can keep up.... You can't retrieve you life (unless you're on Wikipedia, in which case you can retrieve an inaccurate version of it).
In spite of my own reservations about Bing's ability to convert Google users, I have to admit that the search engine does offer a genuine alternative to Google-style browsing, a more coherently organized selection of links, and a more advertiser-friendly environment through which to sell space and links.
I discover real-time news far more often on Facebook than on Google News or a regular Google search.
Google Now is one of those products that to many users doesn't seem like a product at all. It is instead the experience one has when you use the Google Search application on your Android or iPhone device (it's consistently a top free app on the iTunes charts). You probably know it as Google search, but it's far, far more than that.
Some say Google is God. Others say Google is Satan. But if they think Google is too powerful, remember that with search engines unlike other companies, all it takes is a single click to go to another search engine.
It is very similar to companies like Google and other internet companies. When you go and search on Google you don't pay for that. But sometimes you click on an advert and Google makes money on that.
Google's founders have had a good eye for imagining what technologies will be significant in the near future. No one asked Google to develop self-driving cars, but it helped them with street views for Google Maps.
I wish that Google would realize its own power in the cause of free speech. The debate has been often held about Google's role in acceding to the Chinese government's demands to censor search results. Google says that it is better to have a hampered internet than no internet at all. I believe that if the Chinese people were threatened with no Google, they might even rise up and demand free speech - free search and links - from their regime. Google lives and profits by free speech and must use its considerable power to become a better guardian of it.
Any child can tell you what Google does - Google gives you the answers. But Google doesn't, not really.
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