A Quote by Ben Parr
What can we learn from the battle between data and design? What can we learn from the relationship between Google and Apple? Clearly no one school of thought is right: Apple and Google are both wildly successful and profitable companies that changed the world.
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Google has placed its faith in data, while Apple worships the power of design. This dichotomy made the two companies complementary. Apple would ship the phones and computers, while Google would provide Maps, Search, YouTube, and other web tools that made the devices more useful.
The battle between Google and Apple has shifted from devices, operating systems, and apps to a new, amorphous idea called 'contextual computing.' We have become data-spewing factories, and the only way to make sense of it all is through context.
Imagine a world where Apple, Google, and Intel were Chinese companies. It would be scary.
Compared to Apple, Internet companies like Google and Facebook don't have strong perspectives on the way they want the world to work.
Apple isn't the next Microsoft, you see. Apple is not the next anything because the role it aspires to transcends anything imaginable by Microsoft, ever. Google is the next Microsoft, so Google is seen by Ballmer as the immediate threat - the one he has a hope in hell of actually doing something about.
Google+ was, to my mind, all about creating a first-party data connection between Google most important services - search, mail, YouTube, Android/Play, and apps.
Not all of them, but certainly there's some really, really dramatic differences among apples. And what you learn if you have that number of varieties is you learn which Apple is good for which purpose. So I have a favorite apple for apple pie. It's called Bramley Seedling. It's a old British Apple. I blend a lot of these apples together that make apple cider every year. It's a great hobby, but it's, you know, it takes some time. And it can be frustrating when the Japanese beetles or the gypsy moths come.
At the end of the day, people (customers) don't necessarily buy into what you do; they buy into why you do it. People buy Apple because they love the Apple brand - what it stands for - they feel proud to be associated with that brand. What makes Google or Virgin or any of these 'superior' brands what they are is that they have a mission to change the world. Those are the kinds of companies that will endure the test of time.
Apple and Google will compete like crazy for our data because once they have it we'll be their customers forever.
I wanted to be a venture capitalist and join Sequoia Capital. They've financed and helped built some really special and enormously successful companies, including Google, Yahoo, Paypal, YouTube, Cisco, Oracle, Apple, and also Zappos.
It is very similar to companies like Google and other internet companies. When you go and search on Google you don't pay for that. But sometimes you click on an advert and Google makes money on that.
People tend to think about trade as if it's competition between companies - if Apple wins, Google loses. But that's false. Trade makes nations better off in general. Now, I want to be clear. I'm not saying that everything about trade is good and beneficial. Trade also has costs.
Since Snowden went public, companies such as Apple and Google - two of the world's most valuable companies - have incorporated much greater encryption into their products and have also been at pains to show that they will not go along with U.S. government demands to access their encrypted products.
Google's ability to pick winners and losers in the information world is a menace. These companies have the ability to determine which media companies are successful and which ones are failures. If I adopt a business plan that doesn't line up with Google's, then they're not going to reward me.
Look at Google. They are re-organizing their businesses ,even renaming it with Alphabet, so they can be bolder and make strategic mistakes and then learn from them. But most companies aren't Google in that they make incremental changes and don't go for the moon shot.
We've already seen shifts happening in some of the big companies - Google, Apple - that now understand how vulnerable their customer data is, and that if it's vulnerable, then their business is, too, and so you see a beefing up of encryption technologies. At the same time, no programs have been dismantled at the governmental level, despite international pressure.
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