A Quote by Benny Fine
It's very rare for the Internet to have a successful narrative show like 'MyMusic.' It's really a case study for what is the future of the sitcom.
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We look at 'MyMusic' as the future of the sitcom.
There's a new success model, and us and some of our peers are now starting to prove that TV and very traditional content also works on the Internet, specifically on YouTube, and it can rival television audiences and television production value. 'MyMusic' is proof of that, having a successful run and now coming back for a second season.
After meeting the family, they really felt like a sitcom family, ... I thought it would be cool if we did a reality show, but told it with the visual language of a sitcom format.
There will be four ancillary shows on the MyMusic channel, and we'll be updating an entire blog with up-to-the-minute music news. You can visit it like BuzzFeed or Pitchfork and get album reviews. It's all as part of the sitcom experience, written by the characters.
I think 'Lost' was really a pioneer in the use of the kind of connection between a television show and the Internet, and the Internet really gave fans an opportunity to create a community around the show. That was something that wasn't really planned; it just sort of grew up in the wake of the show.
A show can be artistically successful; a show can be financially successful; a show can be successful by the transformative experience the audience is having; a show can be successful from the point of view of what is experienced by the cast and the company on a daily basis.
What Beats brings to Apple are guys with very rare skills. People like this aren't born every day. They're very rare. They really get music deeply.
We are having Internet Governance discussions and meetings and a very large number of people are discussing the future of the Internet who have no clue as to what the Internet is except that it is important and that they have to be involved.
I feel like success is really subjective. You could win a school talent show and be like "I was successful", or you could get a Number One in New Zealand and be like "I was successful', or you could win a Grammy and be like "I was successful".
The writers are the stars of every really successful sitcom.
How idiotic civilization is! Why be given a body if you have to keep it shut up in a case like a rare, rare fiddle?
'MyMusic' is a great showcase of what we can do as creators on a modest budget when we're given the opportunity to put together a television-sized project, and hopefully, whether it's 'MyMusic' making that transition to television or having something sprout off from it, it's an exciting time to be a creator.
I don't think there's any show that really escapes it: It's very rare that a creative producer stays with the show. As soon as the producer leaves, they cut the budget.
I think I'm better wired for television. I love variety as far as a project. I'm easily bored and the schedule of a television show, it just keeps you going. I love theater and I think doing a sitcom in front of a live audience is the closest you can get to theater, and it's really the best mix of like standup and theater, is really a sitcom. I started as a standup and I still continue to do that as well, so I think I'm just a TV guy and happy for it. I think my movie career is kind of like my social life, I'm picky and not in demand. So it perhaps is working out.
I spend so much time like living in the past or the future. I mean, I think most people do, really. And the moments when you're really present in your life can be pretty rare, really.
The great thing about the Internet is - our show is totally modular. Every piece can be popped in and out. They're relatively short pieces. They're not long. And we can say, "here' s one way to market it. Take these pieces out of the show and put them on the Internet." And we're doing dirtier cuts and put those on the Internet. It's a real great way to market the show. This is finally the year a show like this can happen.
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