A Quote by Bernice King

Do we want to be successful, or do we just want to make noise just to make it? Or just to put something on the record? I'll be honest with you, I'm tired of putting stuff on the record. I'm ready to see some real transformation and change.
It wasn't just like, "I want to make a record that sounds like classic rock" at all. It was more like, "I want to make a record that is a little more unsettling and maybe isn't as easily understood now." That just seemed more important, like, for me to make as an artist, than it was to make something to make people feel safe right away.
In hip-hop, what you have is you have a lot of formulaic-type bands or rappers that come up. They saw something on the radio, and they want to mimic that formula. And that's just boring. I don't wanna record something just to make money; I want to record something to enjoy it and have fun because I'm a music lover.
I feel less and less like that every year, and I guess maybe even more so with every new record that I put out. I just think, as the years go by, it's harder and harder to really find a reason to be annoyed that you made something that people want to continuously talk about. Certainly there are contexts in which the record can be discussed which will get me on the defensive and make me want to put some kind of calibration or some kind of context on what the record means in relation to my career as a whole.
I ask myself all the time, 'Why keep doing this?' If I wasn't exploring or finding something to write about that was personal or meant something, there'd be no reason. If I was ever making a record just to make a record, or ever just like, 'Just put something out there that someone will buy,' I would quit.
It's really important to be free and be open and honest about the things you want to do. Just 'cause you want to make a solo record or another record with another band, it doesn't have to be an insult or a slight to the band you've been with for a long time.
I really like to think of each record as its own thing. So, for sure, but I hate the idea of being stuck in anything. Like I want to do a Hawkwind-style record too, or a noise rock record or a hardcore record. Why not, you know? I would just not want to keep heading too far in one direction, without pulling off and going the other way.
Sometimes when you make a record and it's not successful, you just don't want to go through that process for a while. You want to have your wounds heal.
I really like to think of each record as its own thing. So, for sure, but I hate the idea of being stuck in anything. Like I want to do a Hawkwind-style record too, or a noise rock record or a hardcore record. Why not, you know? I would just not want to keep heading too far in one direction, without pulling off and going the other way. That is what is fun for me.
I always wanted to make a pop record. I'm a dancer myself, so I want to make something that people listen to and just want to dance to.
I really just concentrated on putting out solo stuff on my website, just trying things, but this time we thought it was time to do a proper record, where you make a bit of a fanfare about it. Something that says "listen everybody, I'm here".
I try to make music with emotion and integrity. And authenticity. You can feel when something's authentic, and you can feel when it's not: you know when someone's trying to make the club record, or trying to make the girl record, or trying to make the thug record. It's none of that. It's just my emotions.
I never wanted to do music to get girls, right, to get popular, or anything like that. I really love music and I want to make it better the best I can. I can tell when something's real, or when something's put together. I can just feel it. So I'm my own worst critic and harshest critic and I just want to put honest music out there.
Now, you can just get a laptop, get some software, put a microphone on it and make a record. You have to know how to do it. It does help if you've had 35 or 40 years of experience in the studio. But, it still levels the playing field so artists can record their own stuff.
I want to be successful. Not just money. Just making a successful record and a successful show... I could feel successful without selling a million records.
I just wanted to make a record that wasn't escapism. Like, I didn't want to write another record that was devoid of meaningful content.
My mom and I are very honest with each other, almost to a fault. But that's just the way I am in life. If you listen to my record, I'm just honest about stupid stuff most normal people wouldn't put in a pop song.
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