A Quote by Beth Comstock

Mind share before market share. — © Beth Comstock
Mind share before market share.

Quote Author

Beth Comstock
Born: 1960
Before you can have a share of market, you must have a share of mind.
When a market isn't in transition, gaining market share is hard - you're fighting to take one or two points of share from competitors.
Market share is king. You cannot afford to replace lost market share.
From the store windows, the store touch-points, the website, social media, or a magazine, it has to be one pure customer experience, not just to gain market share but to gain mind share.
If we have 99% [market] share of Ford Company, the question to us is 'How do we improve the customer satisfaction in order to get that additional 1% share?
And maybe the cereal makers by and large have learned to be less crazy about fighting for market share-because if you get even one person who's hell-bent on gaining market share.... For example, if I were Kellogg and I decided that I had to have 60% of the market, I think I could take most of the profit out of cereals. I'd ruin Kellogg in the process. But I think I could do it.
Share love. Share time. Share friendship. Just share. Put some love into everything you do.
The mistake managers often make is defining their industry too narrowly. Digital's market share in the minicomputer market stayed very robust even as it fell off the cliff. Disruption seems to come out of nowhere, but if you know what to look for, you can spot important developments well before the market does.
If you are angry you will share anger, if you are greedy you will share greed, if you are full of lust you will share your lust. We can share only that which we have, we cannot share that which we don't have. This has to be the fundamental thing to be remembered; hence the first step is meditation and the second step is compassion.
We have met our passion to be ambition to grow our market share significantly in North America. Motorola helps address two other priority markets for us - the acquisition has enabled us to become the No. 1 foreign vendor in Japan. It also gives us an increased market share with China Mobile in China.
We all share the planet, the rainbows share the sky, why can't we all share the same dream? And rap about what we see?
It's not about market share. If you have a successful company, you will get your market share. But to get a successful company, what do you have to have? The same metrics of success that your customer does.
Real love is on the inside. It's somebody you have a common ground with, you share the same values, you share the same interests, you share the same humor, you share all those things that are things that will last you the rest of your life.
Our competitors aren’t taking our market share with devices; they are taking our market share with an entire ecosystem.
There are a significant number of people who appreciate what we do, and most of them gravitate to Analog because this is where they can find it. The other magazines tend to share their audiences, which may result in each of them having a smaller market share.
In America, when you bring an idea to market, you usually have several months before competition pops up, allowing you to capture significant market share. In China, you can have hundreds of competitors within the first hours of going live. Ideas are not important in China - execution is.
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