A Quote by Beth Comstock

Know thyself. Know the customer. Innovate. — © Beth Comstock
Know thyself. Know the customer. Innovate.

Quote Author

Beth Comstock
Born: 1960
Know thyself, for through thyself only thou canst know God.
Know thyself,’ said Socrates. Know thyself,’ said Sappho, ‘and make sure that the Church never finds out.
To know thyself--in others self-concern; Would'st thou know others? read thyself--and learn!
Know thyself. Accept thyself. Love thyself. No matter what you have done, where you have been, know, accept, and love who you are.
Now thyself is more important than “Know thyself.
Know thyself, especially thyself after a couple of drinks.
To "know thyself" must mean to know the malignancy of one's own instincts and to know, as well, one's power to deflect it.
The outside-in discipline requires that you have an explicit customer-based reason for everything you do in the marketplace. Managers need to create what I call "customer pictures," verbal descriptions of customers that highlight the key customer characteristics and make those customers come alive. Although managers never know as much about customers as they want and need to know, the outside-in discipline requires that they construct customer pictures anyway, basing the pictures on whatever hard data they have plus hypotheses and intuition.
Man know thyself; then thou shalt know the Universe and God.
The height of all philosophy is to know thyself; and the end of this knowledge is to know God.
'Know thyself' is a good saying, but not in all situations. In many it is better to say 'know others.'
Know thyself, and thou shalt know God.
Know thyself and thou wilt know the universe.
Know thyself means this, that you get acquainted with what you know, and what you can do.
We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
Know thyself because what else is there to know?
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