A Quote by Biju Menon
Vellimoonga' works at the box office because there is an inherent honesty to the film. Nothing about the movie has been exaggerated; it's a comedy that is clean and maintains a certain standard that harks back to Malayalam cinema's past.
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Everyone thinks that Fight Club is a very important and successful film, but it was a massive box-office failure. Massive. It was a big flop by any commercial-release standard. And it's been a huge hit on DVD. Everything that movie has become has been on DVD. So you can't stake your sense of creative success on this whole box-office-performance matrix, because if you do, you're going to be disappointed most of the time.
I wanted to make a film about my dad, a sort of love letter, and explain what I understood of his cinema, which was so utopian. I also wanted to give the sense of his cinema, because they have never been very big box-office, but they were very influential.
Often, in the movie business, they need somebody who will garner box office because they need to pay for the movie. So the people who are in movies that make a lot of money are the people who most often get cast in studio pictures. In my career, I've never been a box office name.
I've made some stupid decisions, so I have to be careful. I once said 'no' to a film that was a number-one hit. And 'Date Movie' had the smallest budget of any movie I'd been in, and it went to the top of the box office.
Our idea to remake the Malayalam 'Premam' was not to make a better film than the original film or correct the mistakes they made or perform better than that hero. The soul of the Malayalam movie was taken and changed a bit to match with the Telugu sensibilities so that our audience can enjoy the movie.
Especially for people who are unknown, it's easier to get a TV show because you don't have to put a certain amount of people in movie theaters for a box office weekend. It's really difficult to get a great lead role in some big film, if nobody knows you.
Box office success has never meant anything. I couldn't get a film made if I paid for it myself. So I'm not 'box office' and never have been, and that's never entered into my kind of mind set.
It's funny because I remember when I came to the U.S. with 'Swimming Pool,' the movie did well, and it was great box office for a French movie, but I remember I was a bit upset because all people talked to me about was the nudity.
'Haraamkhor' is a low budget film. We are not worried about the box office because our film is already in profit. It's got a strong content that will reach people's heart.
I'm not afraid of a big studio film; I trust my instincts. But for me, it's not really about box office. It's about looking back on your work and not having to apologize for it.
In narrative cinema, a certain terminology has already been established: 'film noir,' 'Western,' even 'Spaghetti Western.' When we say 'film noir' we know what we are talking about. But in non-narrative cinema, we are a little bit lost. So sometimes, the only way to make us understand what we are talking about is to use the term 'avant-garde.'
Success has nothing to do with box office as far as I'm concerned. Success has to do with achieving your goals, your internal goals, and growing as a person. It would have been nice to have been connected with a couple more box office hits, but in the long run, I don't think it makes you happier.
Vellimoonga' has been a game-changer and I have handled comedy in almost all the films I did after that.
I don't know if there's ever been a female-driven film or a male-driven film. I don't believe in that. I believe a film is a film - a movie can only work if everything about the film works.
The effort always remains that my new film outdoes my last in terms of performance and gets better box office success. Box office is the sole reason why I do films.
Maybe one day I could make a film which works at the box-office and the critics also like it.
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