A Quote by Biju Menon

The dictum of the industry is such that I can't only do films that appeal to me. — © Biju Menon
The dictum of the industry is such that I can't only do films that appeal to me.

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It's not like I have anything against it, I just chose the kind of films that appeal to me, and mindless entertainers don't often appeal to me.
So I never wanted to be an actor anyway, so I only do the films which appeal to me and my sensibility.
One of the head guys at Disney categorically said to me, 'We don't want to make children's films any more. We want to make films that are going to appeal to all quadrants.' Hence you have films like 'Shrek' and all the Pixar stuff, which is designed to suit everybody.
There's always been this feedback between comics and films. But I think that if you take that analogy too far, if you only see comic books in terms of films, then eventually the best we can end up with is films that don't move. It would make us a poor relation to the movie industry.
I will only do family-friendly films or television. They don't have to necessarily be Christian films, but I want to be in things that I'm comfortable having my children and husband watch. They come first in my life, not the film industry.
Filmmakers need to give the audience that something extra, an incentive to spend money and go to the multiplex - the ticket prices are high. Otherwise they'd just stay home, buy DVDs or download movies. But if there were only big budget movies it would be impossible for the film industry to survive. So I emphasize the importance of mid-range films. But those films need the support of theatre owners. The theatre chains have to have the vision to realize the need to support smaller films for the growth of the domestic film industry.
At the time we started working on 'World of WarCraft,' I think there was a limiting belief in the games industry and maybe outside the games industry, that MMOs would only appeal to the most hard-core of hard-core players, and therefore you didn't really need to do anything to make the game accessible to the wider audience.
Blaxploitation films were black films targeting black people. They were films made to appeal to a culture in a way that was supposed to be unfiltered.
I don't know if I was so much of an outsider until after I started doing films. That put me on the outside. I grew up in Texas, and I wasn't the child of industry parents, and I didn't have a lot of friends in the industry or anything like that.
People wrote me off when I joined the industry, my looks were criticised, my acting was slammed, my films didn't do well. These things changed only slowly, and after a struggle.
Kollywood allots big budget only for commercial films. Bollywood film industry is straightforward that way. When compared to Bollywood, Kollywood is fake. They keep churning out the same films.
When I entered the industry, I was told that I was fit for only television and not films.
The films that have influenced me and the films that have motivated me and inspired me were films that resonated, films that made me think after I saw them.
Sometimes, they don't even make films with good cameras - they shoot with normal cameras and release the films. If this is going to be the case, the industry will not see quality films.
That for me is what intrigues me the most about feature films. It's not like the little kind of esoteric projects that you and your friends get but how do you make something that has a universal appeal. Those are the movies that intrigue me the most.
I guess for major film industry players a film is a money making devise, so using formulas assures them that their investment will have returns. A lot of big studio films are created by formulas and committees, stripping away any individuality or personality from the work so that they could appeal to most everyone on there planet but to no one in particular.
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