A Quote by Bob Burg

When you sell on price, you are a commodity. When you sell on value, you are a resource.

Bob Burg

Quote Topics

Commodity Price Resource Sell Value

Quote Author

Bob Burg
Author
Born: January 29, 1958

Today's smart marketers don't sell products; they sell benefit packages. They don't sell purchase value only; they sell use value.

Philip Kotler

If you're going to sell stock and somebody wants to buy it at a price and that price is not a price you dictate, but demand dictates, sell it to them now.

Barry Diller

You don't sell a commodity, you sell joy, gaiety, excitement. You aim at people's hearts, not their minds.

Dorothy Draper

Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.

Seth Godin

To a value investor, investments come in three varieties: undervalued at one price, fairly valued at another price, and overvalued at still some higher price. The goal is to buy the first, avoid the second, and sell the third.

Seth Klarman

I sell bikinis. I sell comforters. I sell Cam'ron pillows. I sell a bunch of things off my likeness, and it all came from music, so it's definitely a blessing.

Cam'ron

There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'

Leo Burnett

Ads sell more than products. They sell values, they sell images. They sell concepts of love and sexuality, of success and perhaps most important, of normalcy. To a great extent, they tell us who we are and who we should be.

Jean Kilbourne

There's no such thing as a value company. Price is all that matters. At some price, an asset is a buy, at another it's a hold, and at another it's a sell.

Seth Klarman

The price we sell things for is not important. What is important is we sell art that has to be replaced. You become good in art by doing art. The more you sell, the more you must produce.

Jack White

I think everyone should sell whatever product they want to sell for whatever price they want to sell it for, but ultimately the market will dictate what it is and people will have to charge less money for everything. Record companies have been overcharging people for way too long and now this is the trouble that they're in.

Frank Black

The producers want us to sell, sell, sell. That's my little joke. That's what we do by day; by night, we're artists.

Mike Nichols

You've got to tell a story, paint a vision, know your metrics and sell, sell, sell.

Mitch Harper

I never sell a book. I sell myself. And the way to sell yourself is to be an instrument of love.

Wayne Dyer

Costly grace is the treasure hidden in the field; for the sake of it a man will gladly go and sell all he has. It is the pearl of great price to by which the merchant will sell all his goods.