A Quote by Brad Feld
The pitch should be very clear about what you are doing, why you are doing it, and why I should care. If you can cover those things quickly and precisely, it's easy for me to decide whether I want to spend more time with you or not.
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First ask why, and decide whether something is worth doing. Only after that should you set about doing it as well as you can.
The time I spend in the morning - praying, sipping coffee, and coming up with my list - is a ritual I relish. I have done it for so long now that I subconsciously measure whether or not the things I'm doing match with what I should be doing, what I want to be doing, and the life I want to live.
There is a sense that everything should be easy, but easy decisions are the ones we should be scared of because if they're easy then we're probably being sold something. This is why I'm worried about "nudge" - it's pushing people in the direction of what you think they should be doing. Easy decisions are dangerous ones.
Why produce even females? Why should there be future generations? What is their purpose? When aging and death are eliminated, why continue to reproduce? Why should we care what happens when we're dead? Why should we care that there is no younger generation to succeed us?
Putting on weight is easy all the way through. But after the first couple of weeks, the novelty wears off very quickly, and your body is groaning and starting to really shout at you, saying, 'Why? Why? Why? Why are you doing this?'
'How' is a great thing to know. 'Why' is the ultimate. I'm the 'why' coach. Why are we doing this? Why are we not doing that? Why is this not working? Those are the things I want to know.
Whether somebody think badly of me, whether somebody don't feel that I should be doing this or I should be doing that way, I don't really care. Whether they think that my fatigue is being laid, legs are skinny, I don't care.
What does purpose mean? It means the deepest desire for our short lives to mean something. . . . To speak a language of purpose is to return to first principles and to be able to answer, in plain English, the plain questions of Why? Why should we chip in to help someone else? Why should we defer gratification? Why should we care about the long term? Why should we trust anyone who seems to be limiting our ability to do what we want?
Sometimes I think, 'Why should I work out when I can spend time with my kids?' I feel guilty doing something for me.
Maybe he didn’t really encourage me to do things, but he didn’t prevent me from doing them either. But after a while, I didn’t do things because I didn’t want him to think different about me. But the thing is, I wasn’t being honest. So, why would I care whether or not he loved me when he didn’t really even know me?
I think the story is important in every business. Why do you exist, why are you here, why is your product different, why should I pay attention, why should I care?
Why should freedom of speech and freedom of press be allowed? Why should a government which is doing what it believes to be right allow itself to be criticized? It would not allow opposition by lethal weapons. Ideas are much more fatal things than guns. Why should any man be allowed to buy a printing press and disseminate pernicious opinions calculated to embarrass the government?
My job is to show them clearly what they are doing, and what they are doing wrong on the pitch. To help them know why and understand why, even if you prepare and understand the plan, why you are doing always the same mistakes.
I think re-engineering or restructuring or downsizing or rightsizing or whatever you want to call it, it's basically firing, has gone way too far. Employees, as I've talked to them across the country, feel that they are not respected, they are not valued, they are worried about their jobs. They simply feel that the company is no longer loyal to them. Why should they be loyal to the company, they ask me. Why should I go the extra mile? Why should I care?
Sometimes I think, 'Why should I care about doing well in New Zealand?'
Why do we have to spend our lives striving to be something that we would never want to be, if we only knew what we wanted? Why do we waste our time doing things which... are just the opposite of what we were made for?
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