A Quote by Brian Solis

The future of marketing is not about technology — © Brian Solis
The future of marketing is not about technology

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Rural technology is moving from kind of the back office to where everything, every company - sales, marketing, customer acquisition, new product development, media - all industries are becoming technology industries. And it's not information technology: it's business technology.
I am extraordinarily fascinated by the future of technology. We are in the early infancy of technology, and we have an opportunity to guide how technology develops and integrates into our lives. I talk a lot about the 'invisible interface,' or the idea that we can utilize technology without being absorbed into a screen.
Marketing automation is the technology that propels your business into a new era of relationship based marketing with quantifiable results. When powerful technology meets effective implementation and internal process management, your company will soon find itself on a journey that leads to new heights of business success.
Don’t just think about the technology available today, but the technology that would be 10 times better in the future.
Marketing is fundamental to what makes us human. Marketing is not solely about selling chewing gum, cars, cellphones, and tourist packages. Everything in life involves the process of marketing something to someone.
Re: Invent is different from the typical technology-industry conference in that it's not a sales and marketing event, but about learning and education.
The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.
Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
I found marketing to be highly descriptive and prescriptive, without much of a foundation in deep research. I brought in economics, organization theory, mathematics, and social psychology in my first edition of Marketing Management in 1967. Today Marketing Management is in its 15th edition and remains the world's leading textbook on marketing in MBA programs. Subsequently, I wrote two more textbooks, Principles of Marketing and Marketing: an Introduction.
Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.
There is something about video marketing that helps it stay apart from the other online marketing tactics. When done correctly, all you need is one video marketing campaign to build up highly targeted traffic for a really long time.
No one "discovers" the future. The future is not a discovery. The future is not a destiny. The future is a decision, an intervention. Do nothing and we drift fatalistically into a future not driven by technology alone, but by other people's need, greed, and creed. The future is not some dim and distant region out there in time. The future is a reality that is coming to pass with each passing day, with each passing decision.
Culture and technology exist in a dynamic reciprocal relationship. Culture comprehends technology through the means of narratives or myths, and those narratives influence the future shape and purposes of technology. The culture-technology circuit is at the heart of cultural evolution.
Our present era, to my mind, is characterized by a profound forgetting of the past. "The future, the future, the future." The 21st century, all the technology obsession.
Technology for me is discover, learn, evolve and implement. It combines 3Ss- speed, simplicity and service. Technology is fast, technology is simple and technology is a brilliant way to serve people. It is also a great teacher. The more we learn about technology and the more we learn through technology, the better it is.
There are two kinds of people: one who goes on thinking about the future, not bothering about the present at all. That future is not going to come, that future is just a fool's imagination. I don't think about the future. I am a totally different kind of person. I don't think about the future at all, it is irrelevant.
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