A Quote by Bruce Rauner

I don't care what the headline is. I want the results. — © Bruce Rauner
I don't care what the headline is. I want the results.
For every curiosity headline that succeed in getting results, a dozen will fail.
I believe that every paper in the country should have one headline that when you read it, you laugh so hard you can't stand it. It has to be that way. What about a headline like this: 'Hippo Eats Dwarf'? How good is that? You read that headline, and you immediately close the paper and say, 'Wow, it's gonna be a great day.
I learned in America that Americans are into results. Americans don't care where you came from, what your family did, what school you graduated from. They care about if you can deliver the results. That's what makes America the country it is.
Want to train a machine translation system? Train it on a gazillion pairs of sentences of parallel corpora, and that creates a lot of breakthrough results. Increasingly, I'm seeing results on small data where you want to try to take in results even if you have 1,000 images.
Avoid the "hard-to-grasp" headline - the headline that requires thought and is not clear at first glance.
If you care at all,you'll get some results. If you care enough, you'll get incredible results.
Remember that the headline and the appeals are ONE AND THE SAME. In successful ads, the appeal is almost always expressed in the headline.
In striving to produce an attractive headline, the copywriter should not emphasize the "quick, easy way" to such an extent that the headline becomes unbelievable.
You should look to give your best shot and not worry about the results because if you work hard, the results will take care of themselves.
Based on hundreds of tests conducted, a good headline can be as much as 17 times more effective than a so-so headline. And this is with exactly the same body copy!
At Eventbrite, we value quality results over everything else. So while working late is acknowledged, at the end of the day, I care more about the results you're producing.
If you want to be successful, find someone who has achieved the results you want and copy what they do and you'll achieve the same results.
You ask yourself what is it you want? You want results or to show you are such a great fighter? For me I would rather make sure I get good results.
What good is all the painstaking work on copy if the headline isn't right? If the headline doesn't stop people, the copy might as well be written in Greek.
The advertiser's logotype at the bottom of the ad can be considered as part of the headline. After reading the headline, the reader instinctively looks down at the logotype to see the company name.
I certainly do care about measuring educational results. But what is an 'educational result?' The twinkling eyes of my students, together with their heartfelt and beautifully expressed mathematical arguments are all the results I need.
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