A Quote by Cecil B. DeMille
I win my awards at the box office.
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I didn't know box office was a thing you could possess but I don't have it. I go up for lovely roles and people with this nebulous thing called box office get them so there isn't much I can do about that unless you know where I can get some box-office myself!
The effort always remains that my new film outdoes my last in terms of performance and gets better box office success. Box office is the sole reason why I do films.
I say have the night and give people the awards, but why do people want to watch people win awards? What are they getting out of it? I don't quite get it. Because they have awards all the time; there's awards for butchers, the best meat served, but they don't televise it. I don't know why they do it for films or TV programs.
The success of a film at the box office will ensure happiness to the entire unit, but individual awards are like vitamin shots that will help boost the morale of an actor.
I hate how box-office failures are blamed on an actress, yet I don't see a box-office failure blamed on men.
I directed 'Death in the Gunj' which released in 2017. It got very good reviews and a few awards but did not do well at the box-office. But I'm not bothered. I made the film that I wanted to make. It was not a film for everyone.
Box office success has never meant anything. I couldn't get a film made if I paid for it myself. So I'm not 'box office' and never have been, and that's never entered into my kind of mind set.
We want box office success, critical acclaim, awards and everything else. But I think when the audience likes a film, that appreciation is far more fulfilling, far more satisfying than any award.
There's only one barometer for the commercial success of a film and that's the box office. The obsession with box office doesn't annoy me. It's the main part of the business, if you get irritated with the main part then you're in trouble.
People can criticise all day long, I think I've proven myself, I think I deliver. And I agree, box office does not mean a movie's good, but I feel like I'm making good movies and I'm delivering in box office.
To make money, it may be important to win the Academy Award, for it might mean another ten million dollars at the box office.
There are all these awards that you've never heard of, and you get nominated, and suddenly you're at these awards shows, so you really don't care if you win. You really don't. You're going there, you're getting dressed up. And then you get to the awards show, and you sit down. You walk the red carpet. Everybody loves you. It's great. You sit down, and all of a sudden your category comes up, and you get nervous. And it's a complicated emotion, because it's not like you absolutely want to win, but then you don't want to lose.
So much of the downstream revenue is linked to that initial excitement, to how much revenue is produced in the domestic box office. For example, what we pay for a film three years later is highly correlated to how well it did in the box office.
So how critics will perceive your film or your work, or whether your movie is going to make $100 million at the box office, or whether you are going to be winning any awards - well, you have no control over that.
To me, the box-office is basically the cost of film. If your film costs so much and your box-office is so much and a bit more, you are okay.
Something's happened in our society which I don't think is beneficial, and that's that you see the public being fed box-office news. Newscasts now, every local station - I've been traveling around the country a lot, and you see the local news, and they give box-office reports.
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