A lot of designers get caught up in the creativity, but you've got to think about the legs of your collection - essentially, how the line is going to move forward.
Music and visual performance have to influence each other. Designers and musicians have to be the nexus of all things pop culture, so I think about designers when I'm making music.
You can't think and play. If you think about what you're playing the playing becomes stilted. You have to just focus on the music I feel, concenctrate on the music, focus on what you're playing and let the playing come out. Once you start thinking about doing this or doing that, it's not good. What you are doing is like a language. You have a whole collection of musical ideas and thoughts that you've accumulated through your musical history plus all the musical history of the whole world and it's all in your subconscious and you draw upon it when you play
We kept moving forward and didn't try to recreate the past .. the approach to each album was radically different every time. Many bands would have some success and, because they were locked into having a single - something we didn't have to worry about - they had to make sure there was something similar on the next album ... that was never the idea with Led Zeppelin .. the goal was to keep that spark of spontaneity at all times.
I'm not a things person. I'm not one to keep much. I do have a small collection of picks from favorite musicians I got to play with, a collection of mementos. I'm kind of the opposite of a hoarder, as I try to get rid of everything.
When I'm lying in bed I think about the next collection. That makes me sound insane, doesn't it? That I'm getting into bed with David Beckham and thinking about clothes.
With every album, I write above my ability, and my job as a guitarist is to catch up and be able to play it live. The thing about practicing is that once you master something, you don't have to remaster it. You just keep moving forward.
In doing everything, from coming up with the ideas and putting them on paper till doing the final edits, you are always thinking the next three steps, you're always thinking what next, what next, what next?
I think one of the reasons musicians keep doing what they do and writers keep doing what they do, is that we're totally unsuited for anything else. And I for one am much too lazy.
After dinner I'll catch up with emails. And when I'm lying in bed, I think about the next collection. That makes me sound insane, doesn't it? That I'm getting into bed with David Beckham and thinking about clothes?
I remember thinking that 'Earthworms' wasn't really an 'album' to me, only because it felt like a weird collection of songs more than an actual project.
Norway is pretty forward thinking in terms of gender equality, but we don't seem to practice it as well as we think. I'm constantly thinking: How much power have we really gained? We have to keep fighting to even keep what we've fought for already.
If our history can challenge the next wave of musicians to keep moving and changing, to keep spiritually hungry and horny, that's what it's all about.
I would look at older blues musicians who just keep going into their seventies. They keep doing it until they drop dead. And I've always felt like that's what I want to do. I've felt that since the day I was able to start playing music for a living. I don't see the point of thinking about retiring because it's not work to begin with.
We just need to keep improving. Keep doing what we are doing and get better. That's the only way forward.
There are only a handful of designers that influence other designers, and I have to keep one step ahead of the game.