A Quote by Claudia Winkleman

Ads are cool. — © Claudia Winkleman
Ads are cool.

Quote Topics

In our case, we focus on quality, and we have a very simple model. If we show fewer ads that are more targeted, those ads are worth more. So we're in this strange situation where we show a smaller number of ads and we make more money because we show better ads. And that's the secret of Google.
I don't think anyone would object to Facebook selling ads or having ads directed at me, as long as people didn't think those ads were manipulated by personal data.
When you're reading a newspaper and you're seeing ads on the page, it's not kind of invasive. Like, it's on the page next to the article. You can look at it or not. You can turn the page when you're ready. On the internet, the ads - many of the ads - just are so controlling. They insist that you see them.
During the Second War, the U.S.O. sent special issues of the principal American magazines to the Armed Forces, with the ads omitted. The men insisted on having the ads back again. Naturally. The ads are by far the best part of any magazine or newspaper. More pains and thought, more wit and art go into the making of an ad than into any prose feature of press or magazine. Ads are news. What is wrong with them is that they are always good news.
The thing is, I was on YouTube like the golden era, I think. Before ads came in, it was really cool back then.
I was in Minnesota, where I was born, and I did print ads and commercials. And that was always cool 'cause when you're little, you can only work two hours a day, and it changes.
Using realtime ads, even mortgage companies can create ads that matter to you right now.
I remember really loving the CoverGirl ads when I was younger - there was something very cool about how they always put the girls in white. It looked so clean.
I've done a number of Super Bowl ads. And that is the best advertising of the year. That is when people realize they're going to be compared directly against other ads.
The first ads for medical marijuana have started airing on television in California. The ads are quite expensive. It costs a lot of money to buy 30 seconds during 'Spongebob Squarepants.'
Cool is spent. Cool is empty. Cool is ex post facto. When advertisers and pundits hoard a word, you know it's time to retire from it. To move on. I want to suggest, therefore, that we begin to avoid cool now. Cool is a trick to get you to buy garments made by sweatshop laborers in Third World countries. Cool is the Triumph of the Will. Cool enables you to step over bodies. Cool enables you to look the other way. Cool makes you functional, eager for routine distraction, passive, doped, stupid.
I am so spoiled. I cannot watch a show where it gets interrupted for ads. I have to TiVo it and skip through the ads, because the culture of advertising is so false and phony that I just... ugh, you know?
It is illegal for foreign entities to buy political ads in the United States. But that didn't stop the purchase of thousands of political ads on Facebook, paid for - in rubles - by foreigners.
The number of clicks on display ads is not an accurate predictor of the effectiveness of online display ads.
I showed what I can do with butter, right? Eighty-five percent increase in sales. I'm very proud of them Country Life ads. They were funny and clever and classy like the Toblerone ads I grew up with.
In our quest to tweet, like, and trend, we have forgotten that brands can be built through advertising. Ads can generate big ideas that can never be trumped by tactics. That is the magic of an ad, and that is what is missing from many ads today.
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