If you focus on design, you can call yourself a designer. If you focus on the implementation of your design, you can call yourself an architect.
I remember a time at Yale when my work was being critiqued by Paul Rand. Mr. Rand told me only to use Helvetica as a display face never in text, then he squinted, leaned in, and whispered in my ear, "because Helvetica looks like dogshit in text".
If budget planning requires gathering information from people who may not always have the incentive to disclose that information, then the principles of mechanism design can definitely be of use in such planning.
The architect must be a prophet... a prophet in the true sense of the term... if he can't see at least ten years ahead don't call him an architect.
A design is intuitive when people just know what to do and they don’t have to go through any training to get there When a design is not intuitive, our attention moves away from what we’re trying to accomplish to how we can get the interface to accomplish what we want.
Helvetica is the jeans, and Univers the dinner jacket. Helvetica is here to stay.
The interesting thing is when we design and architect a server, we don't design it for Windows or Linux, we design it for both. We don't really care, as long as we're selling the one the customer wants.
What’s next for technology and design? A lot less thinking about technology for technology’s sake, and a lot more thinking about design. Art humanizes technology and makes it understandable. Design is needed to make sense of information overload. It is why art and design will rise in importance during this century as we try to make sense of all the possibilities that digital technology now affords.
The architect is not only the director, but he is the composer. And, as a composer, the architect brings a sense of creativity to each building.
I studied to be an architect. And I find tremendous similarities between building a company and the design process. Businesses have to do their planning on the fly in a fashion similar to an architect sketching.
We have this huge, massive information, but what is it that matters? What doesn't matter? What makes sense, what doesn't make sense? You have to have a framework for understanding and of interpretation in order to make use of the information.
People don't have a good intuitive sense of how to weigh new information in light of what they already know. They tend to overrate it.
The architect is very interesting because the architect is the commander, meaning the one who commands all the workers. The architect is also the music director and composer. He cannot play each instrument, but he needs to understand and embody the sense of each part.
Well, the whole story is in the book, but the short answer is that I was the first information architect in an organization that was traditionally design-oriented, and I felt I needed a tool to help me gain the trust and support of my colleagues.
On your worst days do not look in the mirror and call yourself pretty. Call yourself trying, call yourself surviving, call yourself learning how to get through a day, a week, a month or year. Call yourself still learning.
By supporting all the links in the building chain and giving them an easy, intuitive tool for sharing model-based project information, GTeam enhances workflows and improves communication from design through to fabrication and assembly.