A Quote by David Meerman Scott

The urgent can drown out the important. — © David Meerman Scott
The urgent can drown out the important.

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Don't let the urgent take the place of the important in your life... When you and I were putting out the fires of the urgent, the important was again left in a holding pattern.
You must distinguish between what is urgent and what is important. You could accomplish all of the urgent things that you desire without accomplishing anything that is important.
I am fortunate to have a very helpful team that enables me to spend time doing things that are important but not necessarily urgent. People who have no such team need to also make these larger decisions so that they can cheerfully say No to that which is urgent but not important.
The important task rarely must be done today, or even this week...But the urgent task calls for instant action...The momentary appeal of these tasks seems irresistible and important, and they devour our energy. But in the light of time's perspective, their deceptive prominence fades; with a sense of loss we recall the vital tasks we pushed aside. We realize we've become slaves to the tyranny of the urgent.
When the urgent crowds out the important, people urgently accomplish nothing of value.
I think when it comes to decisions, I try not to be emotional. To drown out the noise and look at the important facts.
Affliction is able to drown out every earthly voice. . . but the voice of eternity within a person it cannot drown.
I have the distinct feeling that when I'm old, and I look back on my life, my thirties will be one huge blur. There's a lot that gets neglected: exercise, dishes, laundry, my poor garden. I try to prioritize the important but non-urgent things over the unimportant but urgent things.
Any email that contains the words 'important' or 'urgent' never are, and annoy me to the point of not replying out of principle.
My parents always wanted me to know why eating healthfully was important to overall performance, probably to drown out my whining for junk food.
I learned it is important to be confident in what you have and drown out all of the outside noise. You can't be distracted by what everyone else is doing and how they are doing it.
The best advice I ever received is that there is a difference between urgency and importance: Urgent tasks seem important, but they're not. Important things need to get done.
Because, as we all know, it’s easier to do trivial things that are urgent than it is to do important things that are not urgent, like thinking. And it’s also easier to do little things we know we can do than to start on big things that we’re not so sure about.
Do what is important, not what is urgent.
Can one drown in one's element... If fish can drown in water, can human beings suffocate in air?
We cling to words like drowning men to straws. But still we drown, we drown.
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