A Quote by David Ogilvy
Nobody ever arrives at a very big idea through a conscious, rational thought process. It comes from your unconscious.
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Big ideas come from the unconscious. This is true in art, in science, and in advertising. But your unconscious has to be well informed, or your idea will be irrelevant. Stuff your conscious mind with information, then unhook your rational thought process. You can help this process by going for a long walk, or taking a hot bath, or drinking half a pint of claret. Suddenly, if the telephone line from your unconscious is open, a big idea wells up within you.
The images attempt to capture scientific thought. They represent the physical manifestation of the thought process. Everything in the laboratory is a product of a stream of conscious or unconscious thought.
I made a very conscious decision to quit acting. I was on a series, and we were in the process of renegotiating. They had an idea of what they thought I was worth, and I had an idea that was quite different.
To stop thought it's necessary to put your life into a state of balance. Otherwise you can sit and meditate for hours and all kinds of conscious and unconscious thoughts will flow through you.
If you both agree at a conscious level that the purpose of your relationship is to create an opportunity, not an obligation-an opportunity for growth, for full Self expression, for lifting your lives to their highest potential, for healing every false thought or small idea you ever had about you, and for ultimate reunion with God through the communion of your two souls-if you take that vow instead of the vows you've been taking-the relationship has begun on a very good note.
The best indicator of your level of consciousness is how you deal with life's challenges when they come. Through those challenges, an already unconscious person tends to become more deeply unconscious, and a conscious person more intensely conscious. You can use a challenge to awaken you, or you can allow it to pull you into even deeper sleep. The dream of ordinary unconsciousness then turns into a nightmare.
People are living in unconsciousness, doing all kinds of things in unconsciousness. Everybody is an unconscious robot. We are just pretending that we are conscious; we are not conscious. The moment you become conscious, all unconscious actions disappear from your life. Your life starts moving in a new dimension. Your each act comes out of inner clarity; your each response is virtuous, is virtue. To live unconsciously is to live in sin; to live consciously is to be virtuous, is to be religious. And to live in total awareness is to be a buddha, is to be a christ.
The conscious process is reflected in the imagination; the unconscious process is expressed as karma, the generation of actions divorced from thinking and alienated from feeling.
In meditation you are not unconscious, you are conscious - more conscious than ever.
You have to learn to trust - and listen to - your unconscious mind. If you pose the question to your unconscious "is this person a friend or a foe" - safe or a threat - your unconscious mind is hard-wired to assess that brilliantly for you. It's just that we're not very good at paying attention to what our unconscious minds are telling us.
No one yet understands the mysterious intelligence within plants or the implications of the idea that nature communicates in a basic chemical language that is unconscious but profound. We do not yet understand how hallucinogens transform the message in the unconscious into revelations beheld by the conscious mind.
We can actually accelerate the process through meditation, through the ability to find stillness through loving actions, through compassion and sharing, through understanding the nature of the creative process in the universe and having a sense of connection to it. So, that's conscious evolution.
Achieving goals is a creative process. The first step in the creation of your primary goal takes place in your conscious mind. Through the aid of your senses and/or your imagination, you must form a very clear, concise image of yourself already in possession of your goal.
If you are part of a religion that very strongly insists that you believe then to decide not to do that is quite a big hurdle to jump over. You never forget the thought process you went through. It becomes part of your whole intellectual picture.
The process that we go through in recording with Tool is very organic, but at the same time it is very thought out. There is a very left-brain process of dissecting what we're doing and drawing from source material; it's very research oriented and esoteric.
It is the job of conscious rational thought to decide what you want, select the goals you wish to achieve-and concentrate upon these rather than upon what you do not want. To spend time and effort concentrating upon what you do not want is not rational.
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