A Quote by David Ogilvy

Experience has taught me that advertisers get the best results when they pay their agency a flat fee. It is unrealistic to expect your agency to be impartial when its vested interest lies wholly in the direction of increasing your commissionable advertising.

David Ogilvy

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Advertisers Advertising Agency Best Direction Expect Experience Fee Flat Get Impartial Increasing Interest Lies Me Pay Results Taught Unrealistic Vested Vested Interest Wholly Your

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David Ogilvy
English - Businessman
June 23, 1911 - July 21, 1999

You have agency, and you are free to choose. But there is actually no free agency. Agency has its price. You have to pay the consequences of your choices.

Dieter F. Uchtdorf

The counsel on public relations is not an advertising man but he advocates for advertising where that is indicated. Very often he is called in by an advertising agency to supplement its work on behalf of a client. His work and that of the advertising agency do not conflict with or duplicate each other.

Edward Bernays

To advertisers: "Do not compete with your agency in the creative area. Why keep a dog and bark yourself?"

David Ogilvy

I moved on to a nursing agency as a receptionist just to get a job, and ended up managing it, which led to me opening my own - say your mom is sick and needs someone to help her, then you call something like what I had: a home health agency.

Lee Daniels

Red Interactive, the digital advertising agency, is a real, systemic kind of business, as opposed to a one-off thing. We can help advertisers frustrated by old media find clients they can work with.

Patrick Whitesell

Agency over one's sexual self - and the articulation of that kind of agency - might seem transgressive to readers who don't expect it in a woman's text.

Shirley Geok-lin Lim

I'm a photographer and my pictures are used in advertising campaigns. But I don't do advertising. Do you hear me? I take pictures. I'm not an advertising agency. I'm not an advertising man.

Oliviero Toscani

The traditional model for a company like Coca-Cola is to hire one big advertising agency and essentially outsource all of its creativity in that area. But Coca-Cola does not do it that way. It knows how to manage creative people and creative teams and it has been quite adept at building a network that includes the Creative Artists Agency in Hollywood, which is a talent agency.

John Kao

If you die without agency as a child, but you have agency in your body [in the novel], how is it to be enacted unless it is being reimagined by a writer?

Fred D'Aguiar

The EPA historically has been an agency where people go to work at the agency and spend their entire career, 30, 40 years at the agency.

Andrew R. Wheeler

To reform the Secret Service, the agency needs a director from outside the agency who will be immune from that culture and not beholden to entrenched bureaucrats within the agency.

Ronald Kessler

It takes good clients to make a good advertising agency. Regardless of how much talent an ad agency may have, it is ineffective without good products and services to advertise.

Morris Hite

The most fundamental challenge of the anthropocene concerns agency. For those who lived the Enlightenment dream (always a minority but an influential one), agency was taken for granted. There were existential threats to agency (e.g., determinism) but philosophy mobilized to refute these threats (e.g., by defending libertarianism) or to defuse them (e.g., by showing that they were compatible with agency).

Dale Jamieson

A court's assessment of an agency's compliance with statutory limits does not depend on whether the agency's policy is good or whether the agency's intentions are laudatory.

Brett Kavanaugh

I'm here to tell you, though, ladies that the term "gold digger" is one of the traps we men set to keep you off our money trail; we created that term for you so that we can have all our money and still get everything we want from you without you asking for or expecting this very basic, instincual responsibility that men all over the world are obligated to assume and embrace. ... KNOW THIS: It is your right to expect that a man will pay for your dinner, your movie ticket, your club entry fee, or whatever else he has to pay for in exhange for your time.

Steve Harvey

If a regular law enforcement agency wants your phone records, all they have to do is issue a subpoena. But now the intelligence agency is not able to quickly gather records and look at them to see who these terrorists are calling.

Marco Rubio

A Quote by David Ogilvy

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