A Quote by David Ogilvy

Nobody has ever built a brand by imitating somebody else's advertising.

David Ogilvy

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Advertising Brand Built Else Ever Imitating Nobody Somebody

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David Ogilvy
English - Businessman
June 23, 1911 - July 21, 1999

If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising.

David Ogilvy

Boxes and rectangles on the side or top of a website simply do not deliver against brand advertising goals. Like it or not, boxes and rectangles have for the most part become the province of direct response advertising, or brand advertising that pays, on average, as if it's driven by direct response metrics.

John Battelle

Publishers were ever eager for authors to do their own publicity because nobody else was willing to do it for nothing. But then it became clear that if you want somebody to champion the story, there's nobody better than the person who made it all up.

Dave Morris

With the strong global appeal of the Playboy brand and the differentiated content offered, we have built a men's destination site with multiple revenue streams, including e-commerce, advertising, subscription and pay-per-view, ... In addition, our recent acquisition of the Spice brand gives us an opportunity to create a separate site, cross-promoted with the Spice TV network.

Christie Hefner

Just because somebody says you are not trustworthy, that doesn't mean it is so... CNN's brand equity is built over 37 years doing hard work in very dangerous places... those who rely on CNN trust CNN more than ever.

Jeff Zucker

Nobody spends somebody else's money as carefully as he spends his own. Nobody uses somebody else's resources as carefully as he uses his own. So if you want efficiency and effectiveness, if you want knowledge to be properly utilized, you have to do it through the means of private property.

Milton Friedman

Nobody ever asked me to do anything. Nobody knew what to do. When comics were brand new, nobody knew what kind of comics to make. So you were mostly on your own.

Jack Kirby

News is something somebody doesn't want printed; all else is advertising.

George Orwell

Nobody can ever make enough money for as many poor relatives as I've got. Somebody's got a sick kid, or somebody needs an operation, somebody ain't got this, somebody ain't got that. Or to give the kids all a car when they graduate.

Dolly Parton

I don't think I'm gonna die tomorrow or even two weeks from now, or even ever. I just don't know - who the hell knows what's gonna happen to them? Nobody! Isn't that comforting? Nobody has a clue. I like that we don't know. And I like that it's somebody else's decision, not mine.

Elaine Stritch

I've also built my own business, and obviously it's a brand that I've built and it's wholly owned by me and something that certainly my experience observing him and working with him and for him has informed how I make business decisions around my brand. But it's my company.

Ivanka Trump

That's one thing that's always, like, been a difference between, like, the performing arts, and being a painter, you know. A painter does a painting, and he paints it, and that's it, you know. He has the joy of creating it, it hangs on a wall, and somebody buys it, and maybe somebody buys it again, or maybe nobody buys it and it sits up in a loft somewhere until he dies. But he never, you know, nobody ever, nobody ever said to Van Gogh, 'Paint a Starry Night again, man!' You know? He painted it and that was it.

Joni Mitchell

We run all kinds of ads, as long as they are clearly marked as advertising when there's ever a question. I think advertising is advertising. If it's 100 percent clear what it is, then, with certain exceptions, I can live with that.

David Remnick

Life is a struggle to elevate ourselves from nobody to somebody, not ever knowing the secret beauties of being nobody!

Mehmet Murat Ildan

I always felt I was a nobody, and the only way for me to be somebody was to be - well, somebody else. Which is probably why I wanted to act.

Marilyn Monroe

There's no, 'Oh my God, somebody else is gonna come back and take my spot.' I wanna have a spot that's my spot, that nobody can take away, because nobody else is me.

Dean Ambrose

A Quote by David Ogilvy

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