A Quote by David Ogilvy
Never write an advertisement which you wouldn't want your own family to read. You wouldn't tell lies to your own wife. Don't tell them to mine. Do as you would be done by.
Related Quotes
Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.
I shall not tell your husband and you shall not tell my wife." Tell them what?" That you and I were outwitted by a ropma." That would be shamful." Girl, we could never live it down.
It really gets me when the critics say I haven't done enough for the economy. I mean, look what I've done for the book publishing industry. You've heard some of the titles. 'Big Lies,' 'The Lies of George W. Bush,' 'The Lies and the Lying Liars Who Tell Them.' I'd like to tell you I've read each of these books, but that'd be a lie.
Think for yourself. Unplug yourself from follow-the-follower groupthink, and virtually ignore what everyone else in your industry is saying (except the ones everyone agrees is crazy). Do your own research, draw your own conclusions, set your own course, and stick to your guns. When you're just starting out, people will tell you you're wrong. After you've blown past them, they'll tell you you're crazy. A few years after that, they'll (privately) ask you to mentor them.
You can tell your kids they are perfect and don't need to change - which could cause insecurity when they recognize their own shortcomings - or tell them they are terrible, which would undermine their sense of self-worth and confidence. There's a happy middle ground.
When I ask, “How are you?” that is really what I want to know. I am not asking how many items are on your to-do list, nor asking how many items are in your inbox. I want to know how your heart is doing, at this very moment. Tell me. Tell me your heart is joyous, tell me your heart is aching, tell me your heart is sad, tell me your heart craves a human touch. Examine your own heart, explore your soul, and then tell me something about your heart and your soul.
If you cannot read all your books...fondle them---peer into them, let them fall open where they will, read from the first sentence that arrests the eye, set them back on the shelves with your own hands, arrange them on your own plan so that you at least know where they are. Let them be your friends; let them, at any rate, be your acquaintances.
Never show anger at slight,Tell nothing.Earn Respect from everyone by deeds,not Words.Respect the members of your Blood Family.Gambling was Recreation,Not a way to earn a Living.Love your Father,your Mother, your Sister but beware of Loving any other Woman than your Wife.And a Wife was a woman who bore your Children.And once that happened to You,your Life was Forfeit to give them their daily bread
Yes, yes; you’ve read thousands of books but you’ve never tried to read your own self; you rush into your temples, into your mosques, but you have never tried to enter your own heart; futile are all your battles with the devil for you have never tried to fight your own desires.
I like to write adventure stories; that's what I tell myself. But you can't help letting your own personality, your own experiences, slip through.
Hold those things that tell your history and protect them. During slavery, who was able to read or write or keep anything? The ability to have somebody to tell your story to is so important. It says: 'I was here. I may be sold tomorrow. But you know I was here.'
For me, language is a freedom. As soon as you have found the words with which to express something, you are no longer incoherent, you are no longer trapped by your own emotions, by your own experiences; you can describe them, you can tell them, you can bring them out of yourself and give them to somebody else. That is an enormously liberating experience.
I don't want to tell what the songs are about for me, because then people can't decide for themselves, which is why I write; it's for you to find your own meaning in. For me it's my story, for someone else it's theirs; if I tell exactly what it means, then it's only my story.
Generally if you're a daughter in a Mexican family, no one wants to tell you anything; they tell you the healthy lies about your family.
I don't want to just mess with your head. I want to mess with your life.... I want you to miss appointments, burn dinner, skip your homework. I want you to tell your wife to take that moonlight stroll on the beach at Waikiki with the resort tennis pro while you read a few more chapters.
A dog comes to you and lives with you in your own house, but you do not therefore own her, as you do not own the rain, or the trees, or the laws which pertain to them ... A dog can never tell you what she knows from the smells of the world, but you know, watching her, that you know almost nothing. . .
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