A Quote by David Ogilvy

Always hold your sales meetings in rooms too small for the audience, even if it means holding them in the WC. 'Standing room only' creates an atmosphere of success, as in theatres and restaurants, while a half-empty auditorium smells of failure.
The more important argument against grade curves is that they create an atmosphere that's toxic by pitting students against one another. At best, it creates a hypercompetitive culture, and at worst, it sends students the message that the world is a zero-sum game: Your success means my failure.
We haven't always been aware of it, but the 'locker-room bro talk' has long been going on not just in locker rooms but in some corporate conference rooms. Of course, not by all men. But by some - including some who hold positions of power. And that matters in holding women back.
Factors such as timing, luck, and destiny have a bearing on success. But success and failure are good teachers. Failure means something better is waiting for you. But I will allow myself to get upset at failure only if I know I have not given it my all.
If we have meetings, I try to schedule the meetings at different restaurants I want to try - so I always suggest the restaurants.
Bundesliga matches are always exciting - with low ticket prices, standing terraces means all matches are played before the highest average attendances of any professional football league and creates a thrilling and breathtaking atmosphere.
You don't want to spend your time around people who make you hold your breath. You can't fill up when you're holding your breath. And writing is about filling up, filling up when you are empty, letting images and ideas and smells run down like water - just as writing is also about dealing with the emptiness.
(in response to the question: what do you think of e-books and Amazon’s Kindle?) Those aren’t books. You can’t hold a computer in your hand like you can a book. A computer does not smell. There are two perfumes to a book. If a book is new, it smells great. If a book is old, it smells even better. It smells like ancient Egypt. A book has got to smell. You have to hold it in your hands and pray to it. You put it in your pocket and you walk with it. And it stays with you forever. But the computer doesn’t do that for you. I’m sorry.
I can't stand those people, speakers in a room, they say this all the time, "If I can just help one person in this room, I've done my job." You have an audience of 500 people and your standard of success is one person? That's terrible. If you help one person in the room, you're an abject failure. You have to change something.
It's not whether the glass is half empty or half full, it's who is pouring the water. The key in business and success at any endeavor is doing your best to control your destiny. You can't always do it, but you have to take every opportunity you can to be as prepared as-and ahead of-the competition as you possibly can be.
A failure remains a failure only if we refuse to learn from it. Any situation that teaches us greater humility, sobriety, wisdom about self and others, responsibility, forgiveness, depth of reflection, and better decision making -\-\teaching us what's truly important-\-\is not an ultimate failure. Sometimes what we deem a failure at the time it happens actually serves to foster a change within us that creates an even greater success down the road.
To see something marvelous with your own eyes-that's wonderful enough. But when two of you see it, two of you together, holding hands, holding each other close, knowing that you'll both have that memory for the rest of your lives, but that each of you will only ever hold only have an incomplete half of it, and that it won't ever really exist as a whole until you're together, talking or thinking about that moment ...that's worth more than one plus one. It's worth four, or eight, or some number so large we can't even imagine it.
Every audience is different, even within the same venue. You have to just make every audience your audience; you can't pre-judge an audience based on the size of the room or the type of room.
When they have a choice, people will always gravitate to those rooms which have light on two sides, and leave the rooms which are lit only from one side unused and empty.
I believe managing is like holding a dove in your hand. If you hold it too tightly you kill it, but if you hold it too loosely, you lose it.
They told me that the hotels had maybe two rooms set up for people with disabilities, but if they got there too late, and didn't get one of these rooms, they couldn't take a shower. The room wasn't hooked up for them, or maybe the sink was too high.
One of the best predictors of ultimate success in either sales or non - sales selling isn't natural talent or even industry expertise, but how you explain your failures and rejections.
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