A Quote by David Ogilvy

Advertising reflects the mores of society, but it does not influence them. — © David Ogilvy
Advertising reflects the mores of society, but it does not influence them.
Advertising and the free society are closely connected. Advertising helps to make a free society remain so by increasing competition, and by helping to maintain the freedom of the mass media themselves. The free society is one where advertising and advertising agencies are likely to be in considerable demand, though it is true that even in a totally centralist society there would still be a need for organisations and people to have access to mass communication media.
The faults of advertising are only those common to all human institutions. If advertising speaks to a thousand in order to influence one, so does the church. And if it encourages people to live beyond their means, so does matrimony. Good times, bad times, there will always be advertising. In good times, people want to advertise; in bad times they have to.
If you say one gets influenced watching a character, I think its foolish. Cinema reflects society; society rarely reflects cinema.
If you say one gets influenced watching a character, I think it's foolish. Cinema reflects society; society rarely reflects cinema.
A properly functioning free market system does not spring spontaneously from society's soil as crabgrass springs from suburban lawns. Rather, it is a complex creation of laws and mores... Capitalism is a government program.
The fact is that much of advertising's power comes from this belief that advertising does not affect us. The most effective kind of propaganda is that which is not recognized as propaganda. Because we think advertising is silly and trivial, we are less on guard, less critical, than we might otherwise be. It's all in fun, it's ridiculous. While we're laughing, sometimes sneering, the commercial does its work.
. . . What role does historiography play in the way a society and culture "remembers" past events? Does the historian have a moral or civic responsibility to this project of memory that ought to influence the way he or she engages in historical practice? Should moral concerns influence the historian's choice of subject matter, of issues to discuss, of evidence to use?
In building a social network, the standards and mores of a community are its lifeblood; one does not lightly 'experiment' with these, and LinkedIn is exactly right to defend them.
Because Bollywood reflects society, we are all living in a society. We are not a special entity. So whatever prejudices society has for us, we carry into the films.
If it's between s'mores and cotton candy, I'm gonna have to go s'mores all the way... but in truth, I'm a gummy bears guy.
I considered mores to be one of the great general causes responsible for the maintenance of a democratic republic . . . the term "mores" . . . meaning . . . habits of the heart.
The forced influence of advertising has given us completely useless TV. You don't want that on the Net. But most on-line information providers need to attract advertising - which slows download times and clutters the screen with windows.
I'm a staunch believer in the effect of pop culture - including advertising and the internet - on the young. Pop culture in its narrowest sense - mass-produced film, TV, and music - either truly reflects what's up in youth culture, or it reflects what youth-filled focus groups have told marketing companies that they want to consume.
Prayer does not influence God. Prayer surely does influence God. It does not influence His purpose. It does influence His action.
The influence of the Church does not depend on the Church, it depends on the Holy Spirit. And the Holy Spirit will never lose its influence. He is God and He is influencing society.
In general, I'm fascinated by women who exist outside of society's mores and values.
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